Motivational Monday 06/24/2024

Good morning, and welcome to another motivational Monday. My name is Matthew Hodge, executive vice president here at LPT Realty. And, I am in LPT headquarters studio. I'm gonna bring in Robert Palmer, founder and CEO, who is joining us from Montana. Hey, Robert. How are you? Hey. Good morning, everybody. Big hello from Montana. As you'll notice, I'm wearing a sweatshirt because it's, like, fifty five degrees out here at at seven thousand feet of elevation. So I'm I'm enjoying some nice weather. Unfortunately, I know the rest of the country is not right now. Yeah. It's, like, eighty five degrees here. It's sunny, but it's beautiful, but it it is warm, man. So definitely, definitely pool weather here, man. But happy that you made it there safely. We're gonna go ahead and jump right in. So I know that we I've got a, thirty minute time frame we wanna try to stick to today, and then sometimes we go over and we have a lot of information. So we're gonna jump right in. But, so I wanna take a quick moment to recap last week. I know that, you obviously were down in Miami. We were all down there together for an event, and you left directly from Miami to head to Montana. So kinda walk us through what's happening in the world. I know we had some big announcements. Probably, if you're on Facebook, you've seen, but wanna kinda walk through the events of last week. Yeah. So we, big a lot of big moves happen right now at OPT Realty across the board. I'm just really excited about where we are. Volume continues to to trend up at a time when when existing home sales are dropping. You know, those May existing home sales numbers finally came out, and May was in fact down a little bit, which is not how it's supposed to be. You know, May is supposed to be a great month, but, you know, this interest rate and kinda log jam has continued to to slow down unit count across the board. We are seeing inventory increase, which has a really good chance of being the solution to the the volume problem, but it also runs this chance of kinda clogging things up worse, because if there's this, you know, if there's this perception that there's too much inventory on the market, the news runs away with that narrative. And, again, it's just one more thing for us to battle. So we we continue to be, building this brokerage at what is an overall tough time for real estate compared to the last twenty years. You know, we talked last Monday about the actions you all can be taking and getting back to work. We're gonna check-in on you there. So kinda get your thoughts together. I'm gonna ask for some feedback in the in the chat, as we get toward the end of Motivation Monday here about those of you that went out there and had those conversations, put in the work, got back to basics like we talked about on last motivation Monday. But yeah. So we were down in Miami. Dave, if we can throw that that graphic up. Yeah. Go to Alright. So is that up, or am I still up? This this You'll you'll see in a second here. Gotcha. I think I'm still spotlighted. Alright. There we go. Side by side. Alright. So, Inman, you know, a couple months ago named their twenty twenty four global real estate influencers. There's only six of them. So this is a a pretty small club. You know, you've got folks like Ryan Serhant on there. The agency founder, Mario Mansky, Fair Britney is is his, stepdaughter, and now LPT's very own, Sherelle Rosado. And, Sherelle, had Allure Realty, which was, in Tampa and Orlando, a couple other states as well. And Allure is now a team at LPT Realty. Shirelle made the decision to close down her independent brokerage and move herself and all of her agents over to LPT Realty as a team. We're very excited to to welcome her. You know, and I think that that honor from Inman is a is a big one. Again, they they identified who they believe were the six, biggest global real estate influencers, in the world. Right? Global and, announced them, and Shirelle was one of them. And I think I think what's really interesting about that, you know, if you look at the brokerages they're with, you know, you've got Jordan Cohen who's the number one REMAX agent, in the world. You know, Chad Carroll, number one Compass agent in Florida, one of their top markets. Sirhan obviously owns a number of brokerages. There's no cloud brokerages represented up there. You know? And I promise you that the cloud brokerages, brokerages that have some type of revenue share modeling are after these folks all day long. I know they were after Sherelle. And we had a lot of conversations around why she felt like LPT Realty was finally the right type of platform, you know, for her to join, and it really came down to hybrid share. You know, I think the big thing for Sherelle was she cares about her agents. And as she had looked at other models in the past, you know, she recognized that while she has a lot of influence and if she's able to attract agents to a brokerage, most of the agents that she's going to attract wherever she goes and most of the agents who will follow her, they themselves are not going to go out and attract other agents. They themselves are not going to actively recruit other agents. And so this idea that all of those agents would have to overpay, pay a higher cap, pay more money when they're not actually engaging in recruiting and they're not able to take anything out of the system, that didn't sit with well with her. And it doesn't sit well with a lot of agents. And so the idea that here at LPT, agents who do wanna focus only on real estate. Right? Real estate first. Agents who are not interested in any type of attraction activities. Agents who are not interested in getting out there and recruiting can get a fair comp plan through our revolutionary hybrid share model, and that was really the tipping point. You know? Sherelle was was very interested for a while in in joining with something bigger, I think, and and seeing how she could take her business to the next level and and using her platform to help more agents, to help more real estate agents become successful, to help more consumers, but it took the right model. And I'm just I'm really proud of what we've built here at LPT Realty. And and you're seeing more and more, I think, you know, people across the industry recognize that the idea that every agent has to pay more to be part of a a rev share brokerage just isn't going to work in kinda next evolution of our industry. And so having a hybrid share model like LPT where agents have that choice, agents have the choice to decide if they wanna engage in those attraction activities. There's a comp plan for them. If they just wanna focus on selling real estate and they wanted to follow someone who's focused on those attraction activities and be at the same brokerage, LPT is the first platform to have a place for them. And I think that really is the amazing thing of what this, you know, inclusive platform we're building here because there really is a home for everyone at LPT Realty. And then you factor in brokerage for life because guess what? If those motivations ever change, you have the ability to choose and to change. And, again, I'm just I'm really proud of what we what we've built here. I'm a proud, you know, to see as we continue to to grow. And, again, it was a really great time in Miami. We had a star studded event. You know, so Shirelle is is married to Chad Ochocinco, a former NFL player. A A lot of other NFL players came out to support. You know, Mike Vick was there, Jason Pierre, Paul. We had, you know, some some celebrities, artists. It really was a a great event from a sports and entertainment perspective, and I'm excited to see, you know, what what Sherelle and Allure are going to be able to do now that they've joined up with with a platform like LPT. So I want everyone out there to be proud of yourselves. You know, Sherelle is here because of all of you. You know, it's it's the way you represent us in the community. It's the businesses you are building. It's the commitment you've made to this hybrid share brokerage, to this real estate first brokerage, to this agent choice brokerage that is making it possible for us to grow the way we are. And, so, again, a a big shout out, a big congratulations to every member of the LBT family. You know, we are winning together, and we're gonna keep winning together. You know, I I have the the quote, you know, that we didn't we didn't come to climb the mountain. We came to be the mountain. And by the way, that mountain is, where we at here? Lone Peak. You can kinda see her peeking out the trees right here. There's still some snow on Lone Peak right there. My laptop up a little bit. That, you know, that is the mountain. And, we're here to be the mountain, and and we continue to build the mountain. We continue to grow every day, and, I'm proud to be partnering with all you guys. Awesome, man. Awesome. Yeah. Your your audio broke up just a little tiny bit there towards the end, but I definitely heard the message loud and clear. And, you know, it might be was an exciting event. You know, being on the show and and seeing kind of behind the scenes was was really fun. Of course, you know, I had to, break the audio. They had they were completely baffled. Like, what on earth is happening? You know, they couldn't figure it out. We all knew what was happening. We tried to pretend like we didn't know what was going on, but, Hodge was definitely doing Hodge things there. But, yeah. It was great, man. And one of the things I think that, I wanna kinda retouch on, Robert, is one of the reasons why she said that she came here was because of the opportunity for her agents and what she felt like she would be able to do on the platform to help them succeed. And to me, that's always one of the biggest things of a leader. When you see them putting their people first, like, that is the whole definition of a leader. Right? You put the ambition of your people that you lead ahead of yourself and that together you all win. And so I was really, really happy to hear that that was one of the main reasons why she wanted to come here was because she felt like here, she could help her people go further. It wasn't about her own personal interest. And and she will grow, of course, as well too. She will succeed, but her focus was on her people, and we just thought that was so special. So, definitely happy to to have her here and and and welcome her to the family. Yeah. I think it's interesting. You know? Because, look, there are there are leaders that are gonna lead different folks. Right? And I think what we've seen is if if a leader is most focused on leading other people who are focused on agent attraction, then, you know, maybe LPT Realty is not the right platform for them. If a leader is focused on leading agents and people who are focused on real estate and want the amazing tools and want the fair platform, then LPT Realty is absolutely for them. And you know, I talked about this at Grand Prix last March. You know, we we had some folks that came here for the wrong reasons. Maybe they thought that that I was kidding about real estate first or, you know, the idea that everyone here is going to contribute to a cap, and we've seen some of those folks move on. And, you know, it it's just nice for me to see that the people who really do understand, the model. And look, and there's nothing wrong with that. If you are leading other people and and and your whole group and the people you are leading are most focused on rep share, then, yeah, LPT is probably not the right model for you. Hybrid share is probably not the right model for you. You can you can build an amazing organization here. You can believe what I I am confident will be longest, you know, long term, the most successful and stable organization here if you are a big attractor. But the the key is that we are giving agents that ability to choose. And and this is what our competitors view as our biggest weakness. I view it as our biggest strength because, yeah, look. Math is simple. Math is math. By giving agents a fair choice, by giving agents a lower comp plan, there is less money, there is less revenue to share. Right? The company makes less revenue, so we have to be more thoughtful about our expenses and how we run the business. The the rev share pool gets less money on that agent because they are getting a fair comp plan. I am never gonna back down from that. You know, and people who wanna villainize us for that or who believe that is somehow wrong or somehow makes LPT a smaller opportunity, I just don't think they're looking at the long term. Because, again, if you look long term, what we are building here, the speed at which it is growing, the level which agents are staying, the retention because of the fair comp plan, agents who would have never considered going to a quote unquote rev share brokerage or now a hybrid share brokerage as we've recoined it, they would never consider that model until LPT came along because they knew it wasn't a fair deal for them because they're not interested in agent attraction. They're not interested in recruiting. And so when you look at the overall statistics, right, look at those six global real estate influencers. None of them are at a rev share brokerage. None of them are are at a cloud brokerage until Rochelle or Sherelle now joined LPT. You know, it just shows that what we're doing here is different. And if if you can't get excited and see the potential to build something bigger because of what we're doing is different, then, yeah, LPT is not not the right platform for you. But I'm so proud of the the the over ten thousand of us that LPT is our brokerage for life. Right, ma'am. That is right. Alright. Well, we're gonna switch gears, and we're gonna check-in on, some of the the assignments, I guess, you could say that we asked about last week, which, Robert, you you challenged us to go out there and get back to the basics, which you said, hey. Don't overcomplicate things. Allow technology to amplify amplify what you're doing. Don't allow it to replace. I know as we're trying to sort and we're trying to figure out what to leverage out, sometimes we can leverage things that we really should retain ownership of, and it can have an adverse effect to our business. So, we you challenged our agents last week to to go out there and get back to the basics and have the conversation. So I know you've got some questions, and you'll engage the chat here to to figure out how how we did there. Yeah. So, look, I I want you guys to jump in the chat, and I want you to share those successes. You know, I, I held up Floyd Wickman's book, which he wrote, you know, in nineteen eighty six last week. And I've seen a lot of people have got out and bought it, which I think is really interesting. You know? So many of the the activities that work in real estate that worked, you know, in nineteen eighty six, you know, was that almost, what, thirty thirty years ago? You know? A little over over over thirty almost forty years ago. Almost forty years ago. You know? I was I was seven when that book came out. So that's, you know, thirty six years ago, thirty seven years ago. Crazy that those tactics are still working today. And and it'll get interesting too. I I dusted off my book that I wrote in two thousand sixteen, Listing Power, and I'm giving it a read this weekend. And amazing there how much of that is still, you know, absolutely relevant to today's market and and getting back to these basics. You know, I wrote that book at the same time I was designing listing power tools originally, and and the book really goes into a lot of detail about the items in the book and about how you or the items in the box and how you use that listing to attract the next listing and the idea of auditioning for the seller across the street and the seller down the road, anywhere you don't necessarily know that they're watching you, they're absolutely watching you. So I want you guys to light up the chat right now, and I want you to tell me, yeah, how many conversations did you have in the last seven days? To recap, maybe if you weren't here last week, the assignment was write down the conversations you had, keep track. For one week, I want you to detach from the reliance on the automations, detach from the reliance on technology, and I want you to get back, you know, good old fashioned hard work, boots on the ground, talking to people. That is what makes us unique. That is what Zillow can never replace. That is what, you know, Opendoor and Offerpad can't replace. That is what the big fintech guys that if again, you go back to two thousand seventeen, eighteen, they were gonna destroy real estate agents. They were gonna take over the market. They cannot, they cannot do that. Like, that is the one piece of us they cannot replace. And so the more reliant we become on the technology, which, again, technology is good. Technology is a great end to your business, but don't stop having those conversations. And and how many of you again, put in the chat. How many of you felt like there was a breakthrough there? How many of you felt like by having those conversations, by putting in that work, maybe one, you were a little surprised that you weren't having as many conversations as you thought you were, but then two, just by getting out there and reengaging with your people. Right? I said check on your people. See who's going through a tough time right now. The economy is getting a little worse than what we thought. You know, people are feeling trapped in their houses because of the lock in effect. Check on your people. Who's having a hard time? Who needs to sell a piece of real estate? Who needs to buy a piece of real estate to downsize? These income producing activities, right, this is where it all starts. We don't get paid until the closing table. That is that is a tough thing about this business, but we start making money, and we don't start making money unless we're having those conversations. So that dollar you earn at the closing table, that started with a conversation six months before, three months before, a year before, two years before. You know, you don't know. And that is one of the toughest things about real estate, and it's why a lot of people do fail out of this industry because the time from when you do the actual activity that created the income to the time when you actually receive that income can be very, very long and very hard to stay in touch with and very hard to track. And so, again, I'm gonna continue to motivate you guys on Monday here to have those conversations, to stay in touch with your people, to pick up that that cell phone, that iPhone, that Android, and go through your contacts, go through your past clients. Do not overcomplicate things. Your secret weapon as a real estate agent is your ability to pick up the phone and have that real conversation. The conversation that no AI can replicate, the conversation that no automated drip campaign can replicate, the conversation that no Zillow call center rep can have, the conversation, you know, that no iBuyer call center rep can have, that is your secret weapon, and we are going to collectively lean into that secret weapon together here at LPT Realty. And I'm so proud of all of you for for being motivated by last week's call and getting out there and having those conversations because you will see the rewards. You know, last last October, November, we talked about getting out there and and spreading the the power packs, the door hangers, the flyers. The agents who did it overwhelmingly shared back with us that they had amazing results in in February and March and April. And we saw it in the overall numbers for LPC. And now here we are at another hard time. May existing home sales did not do what they were supposed to do, but you all are getting out there and you're putting in the work and you're having the conversations, and LPT Realty is going to have an amazing month, you know, come, you know, July, August, September as all of that hard work starts to come to fruition. And we're all gonna stay focused together, and we're all gonna put in the work together. We're gonna support each other, and we're gonna hold each other accountable, and we're going to win together because that is the key to getting through this tough market as a family. And if you look through the chat, you see all of the positive messages that are in there in terms of, hey. I had fifteen conversations, and this was a result. I had twenty conversations, and this was a result. You can find what rhythm works best for you. Maybe you're part time and you only have the opportunity to do five. Or maybe you're full time and you've got the capacity now to do thirty calls. You can see what the effort produces and so and it's not always going to be immediate but right now it is the thing that is working. And so we would really encourage you if you haven't had an opportunity or you It does work. It does work. See how they're doing. See if there's a need that's there that can be uncovered. I mean, just look at the chat. Scroll up. You'll see people in there who have been like, yeah. I've got two new two new listing appointments. Hey. I picked up three buyers. Hey. I've got another you know? There's all these positive things that are happening from this activity, but it takes you doing the work. And so I'm so excited that you challenged us to do that. I'd love to continue that challenge, into this next week as our entrepreneurs go out there and try to make the day. So let's see what kind of, opportunities we have next week to hear from as people compound on the second week of doing these back to grassroots basics. Yep. It's great, man. We, we're continuing to grind on on all the work we have to get done. You know, we laid out that road map two weeks ago. I was up on the the balcony here, you know, looking out of the mountain riding code, pretty far into the night, couple nights ago. Just a lot of exciting stuff coming through. I'm really excited about LPT plus. The the, the the response we're seeing from agents is absolutely overwhelming. We've had a ton of agents already sign up for that. My goal is to start rolling out, the the beginning of benefits the the first week of July. So we're we're getting Xudilio finalized where we can start getting that deployed, you know, working on some of the other marketing platforms. I'm just really excited about about the potential there. And, again, it it is all anchored in this idea of agent choice. You know, at LPT, you have the choice. And and we we started that choice off with, know, do you wanna be on a comp plan that allows you to make money, from other real estate agency, either via rev share or leading a team, or do you wanna just focus on real estate in your own business? Now we're adding in this idea of, hey. Do you want an optional monthly fee? You still get all the amazing things that we we launched LPT with here from the jump, but now we have LPT plus. This this option to have a monthly fee to pick up additional benefits because there are certain types of things that we can't provide as a brokerage without that monthly support. You know, think of us as like a big buying club, and, and that's really what this monthly fee option through LPT plus creates. And then I'm excited to to really get hands on with you guys through that program because I think a lot of that technology is things that that I can bring value. And so every week, we're gonna get together, and we're gonna talk through how to use those tools that have been bundled into LPT plus, the best way to reach out to those leads that are a part of the LPT plus program, those nurture leads, those prospecting leads, you know, to get out there and door knock, to handwrite letters, to send handwritten greeting cards with cash offers, you know, to to to strategically hold open houses, near those leads. Right? To get out there in your community and make sure everyone who is one of your neighbors knows that you're a real estate agent. There's all these amazing strategies and tactics that that I'm gonna go deep on with you as a part of LBT plus because each of those technology and each of those benefits are great, but they only work if you use them. And the last thing I wanna see is agents, you know, joining LPT plus and paying this optional monthly fee and then not getting value out of it because they're not sure how to use the tools or they're not using the tools. And so the best way I saw that I can personally contribute to that is roll up my sleeves every single week with you guys, jump on a Zoom, and we're gonna go through those tools. We're We're gonna go through those activities. We're gonna go through those leads together because I know that if you work the systems just like everything else we do together, you will see success. And so because now you are coming out of pocket on that monthly fee, I feel like we have a higher responsibility. I feel like I have a higher responsibility to make sure that you understand how to use those tools, how to maximize those tools so we can continue to win together. The last thing I wanna see is an agent join LPT plus and three or four months later be like, man, I I just spent, you know, hundred forty nine bucks a month or eighty nine bucks a month depending on which plan they're on three, four months in a row when I have nothing. You know, that that's not what I launched this brokerage to do. I was very committed to the idea that LPT would not charge anyone a dime until those closings happened, and this is a little bit of divergence from that. Right? And so I want to make sure that that I'm taking that seriously and that I'm stepping up and adding extra value because this is a little bit of outside of the comfort zone for me. And this, you know, l Listing Power Tools originally had that monthly fee, and I hated the way it felt. It's why LBT really doesn't have one. So I'm I'm taking this very seriously, and I'm gonna put in the extra work with you guys to make sure that if you decide to take on that optional monthly fee, that I'm there to hold your hand once a week and walk you through it to make sure you get value because that's really what it's all about. We're we're doing this to bring more value to you, to bring more opportunity to you, to help you get more real estate closings and see more success. Dave, do we have the slide, from last week, or do you have it in your bank that has all the the LBT plus benefits in it? If we can get that up. And then the link to sign up is actually in connect. And so the way that works, if you go into connect, scroll down to the very bottom tile, and and you'll see the LPT plus sign up. If you wanna go ahead and sign up now, as we release the benefits, you'll get them. We're not gonna charge everyone until we actually launch the program, which which is still a couple of months away. So until all of the benefits are available, no one's gonna get charged. But if you go ahead and sign up now, you can start using the early benefits as we as we release them. We did have some people, ask support if they could if they could join and then cancel before they actually ever got charged, and I would ask you to please not do that. You know, this is something that we're doing as a family, and, you know, LPT is investing money in these resources that, basically, we need to collect back from agents, you know, paying those monthly fees. And so while technically right now, yes, you can join and you can cancel the day before we go live with with charging, I would ask that you don't do that, because, again, we we built this, what I think is an amazing program to help you succeed. Giving the early access, again, is something we're doing special so you can go ahead and start winning with the benefits, even before go ahead and take that full screen, Dave. I don't know if it's side by side right now, if you can make it full screen since the font's a little small. And so, again, we're still figuring that all out. You know, we we we are gonna need some kind of commitment to LBT plus. You know, we can't have somebody join and then cancel after one month. I wanna try to make it as friendly as possible. So we are working really hard as a corporate team to figure out what that looks like. How do we balance being fair to all of you, but also not put LPT in a position, where maybe, you know, we we don't we don't get the result we're looking for. So, it's exciting, guys. This is the next evolution of this brokerage. Again, more agent choice is never a bad thing. So if you look on the slide there, there we go. If you are on the brokerage partner plan, that's our eighty twenty. It's eighty nine dollars a month. If you're on the business builder plan, that is our hundred percent plan. It's a hundred and forty nine dollars per month. I'll run through it real quick. It includes these monthly prospecting and nurture leads and the leads training and coaching. So these are leads like people that are recently divorced, expired, for sale by owner, people going through probate, people near you that have a high propensity to sell. But these are prospecting leads. These are leads that you have to go out and prospect for. Right? These are not inbound leads. These are not Zillow warm transfers. These are what we're calling prospector leads. We're being very transparent about that. And then these are the leads that I'm going to, every every week get with you, to go through and understand what what are the actions we're gonna take this week to go reach out to and talk to those prospecting leads. There's gonna be a a special prospecting power pack that you're gonna get as a part of this to have the materials that I'm gonna go through with you every week. So if we're saying, hey. This week, we're gonna send out, a greeting card style mailer with a handwritten note about how you can help them get a cash offer for their home. I'm gonna say, hey. Go open up your LPT plus prospecting pack and go pull out those greeting cards because they'll be in there waiting for you. So all the activities that we're gonna do together every week will be in those special LPT plus prospecting packs that we'll ship out to you. You'll just pay for shipping. All the printing and material is on us. It's got the twenty four seven Teladoc health care and prescription drug savings. It's got a membership to AM cards, appreciation marketing cards, and a special appreciation marketing certification that Curtis Lucey, a good friend of mine, the CEO of AMcards, is gonna put on just for LPT. This will include your CE courses. So however many hours of CE you need for your state, those will be provided, opportunities to take those for free as a part of LPT plus. RealScout, which is a lead and sphere nurturing platform. I think RealScout alone is ninety nine dollars a month if you went out there and bought it on your own. AMcards, I think, is, like, forty bucks a month. Zudilio is a cash offer platform. I think it's a hundred and nineteen dollars a month. We're providing that to you, including a cash offer marketing program certification, the Zoom enterprise account, because I believe having Zoom video conferences just like this one are going to be, even more critical in the new world with with buyer agency and having to talk to agents or buyers before you meet them at the house. If you go back for me, Dave. And then we also have the done for you listing marketing. And so the idea here is that if you do get a listing and you don't wanna deal with any of the marketing around it, you can opt in. And for an additional five hundred dollars paid at closing on that listing, we will take care of the listing photography. We'll kick take care of the yard sign with installation and removal. We'll give you a free open house marketing pack, and then we also have this three year seller post closing campaign. So completely done. Click a button. We'll take care of everything. We're gonna pay an extra five hundred dollars at closing, and this is LPT plus. Alright? So this is this is coming out soon. In addition to that, we had a bunch of other stuff on the road map. The follow-up boss, that's part of our CRM options program. The sky slope and dot loop, that's part of our transact action management options program. This is just the LPT plus program. We're here to make sure you guys have all the choices you need. Choices around, again, a monthly fee with these benefits or not, choice around CRM, choice around transaction management software. So, again, this is all there. So it's it's the eighty nine dollars a month or one forty nine a month to be a member of LBT plus. And then if you decide to opt a listing into the done for you marketing, which is your choice, just because you're part of LBT plus does not mean you have to opt listings in. But if you have a listing that you wanna opt in LBT plus, it's five hundred dollars at closing for us to pay for the photography, yard sign, yard sign install and removal, and the the open house marketing plan and the three year follow ups. So, again, we feel like this is a really cool balanced product, to give you guys, again, more choices in how you run your business. But, again, it's always optional. You know, we'll have agents who don't enroll any of their listings in that because they love their local photographer, and they already have their yard signs. And so they're not going to pay anything extra. Love other agents to say, you know what? Maybe this is one of my first listings. I don't have the yard signs yet. I don't have a a photographer that I love. Let me let me lay that off on LPT and let them take care of it, and I'll just pay the five hundred dollars at closing. So, again, this is all about creating option and choice for you all. That's right, man. That's, that's exciting. Happy to, to go back and and dive deeper through that, in the next couple of months as we get closer to launch, we'll walk you through that. But if you've got some questions, we originally talked about it on six seventeen. So if you go inside knowledge base, June seventeen, motivational Monday edition, You will see, what we're talking about. Robert goes through this in a little bit more in-depth. And then, again, as we get closer to launch dates, we'll have some specific webinars that will walk you through the offerings so you know exactly what you're getting. Pretty self explanatory so far, but, we know that there will be some additional questions. We wanna make sure that we've got those, answered for you. So, that will be a little bit closer to the date. So it looks like, Robert, we're pretty close on time. It looks like you've got some final thoughts there. So what should we be thinking about going into, this week, and any final words on today's topic? Yeah. Look. Keep having those conversations. Keep putting in the work. That again, that is what makes us special. That is that is your secret power as a real estate agent is your ability to be there and to be that voice and to be that look. We know all the hats we wear. You know? We're we're part counselor. You know? We're part advisor. You know? We're we're shoulder to cry on. You know, we're mediator. All these different roles that we play through the course of a real estate transaction and in our clients' lives, and that is what makes you unique. And so lean into that. Have those conversations. Check on your people. You know, a lot of those conversations aren't gonna lead to anything, but enough of them will, that you're gonna be able to build a great business and help help you folks, help your sphere, help your friends, help your past clients have success again in real estate. Alright? So go out there and continue to have those conversations. You know, we're we're continuing to work hard here behind the scenes at corp. We've got all these new amazing, projects coming out of the line, which we're gonna get fully launched, you know, through September, and then we're gonna get focused back on state expansion to close the year out. We're already looking at adding state brokers in in new states so that we can get back on the the geographic expansion path toward the end of q three and q four of this year as as transaction volume kinda calms down, and we get ready for for next year, which is gonna be an absolutely crazy and historic year in LPT Realty's journey and in our history. So, again, I I'm so appreciative for each and every one of you guys. As these programs continue to get closer to launch, we will provide more in-depth training. We'll do training outside of motivation Monday, you know, the deep dives where we can answer all the questions, make sure everything is documented and ready to go for you guys. Again, right now, we're just letting you be part of the process and see behind the scenes as we get things figured out, as we get things to the finish line. I think that's an important part of how a family operates, you know, and that everyone is a part of LPT Realty's growth and everyone is a part of LPT Realty's vision. So I just wanna close with saying, I'm so proud of all of you. I'm proud of of what you're doing inside of this brokerage. I'm proud of what you're doing inside of your communities. And, again, I just I can't wait to see where we all are together in a year from now, two years from now, five years from now, ten years from now. You know, that that's how we think in terms of Brokerage for Life. You know? The this isn't a, hey. Let let's spend a year or two together and and move on. You know? This is let's build something amazing together that can last for decades and where we can win together for decades. And and twenty years from now, we're still gonna be having the same conversations about getting out there and and checking on your people and doing the work because no matter where technology takes us, nothing will ever replace you. And I want you to remember that. I want you to stay confident in that. And so go have those conversations with pride. Go have those conversations with confidence, and we'll see you back here next Monday on Motivation Monday at LPT Realty.