I've been DJing over the course of this morning, and, let me turn, this off. Okay. I've been DJing over the course of this morning. Started off this morning with Kanye West. Good morning.
And, of course, I was somehow creating echoes and RPs even though we're not even the same place. So, interesting. I'm doing what I do. I'm consistent at what I do.
But excited to talk about today. I wanna introduce who we have on the call. So this is Christina Griffin, has been with us just about sixty days, comes from Keller Williams. She is our VP of partnership and national real estate opportunities.
We're gonna have to work up work on shortening that title there for you. And then we have, David Lewis, TLG Atlanta owner.
He is one of the founding executives actually, with LPT and, currently runs a team that does a transaction volume around three hundred transactions per year out of Atlanta. And so we are gonna be talking today about conversations with buyers.
I've heard a lot of concerns particularly around this subject. One, how do we transition our current buyers that we're working with into this new agreement? Hey. I started with you without having a BBA.
We were showing houses. Now all of a sudden this thing is required. This feels a little bit different. How do we navigate that?
Two, what does it look like to navigate new conversations? Hey. I am meeting you for the first time. I've never heard of this BBA thing before.
Last time I bought a house, I didn't have to do this. Why are you asking me for it? So we're gonna dive into that what that conversation sounds like as well too. And then lastly, any concerns that you have, we'll try to go through the chat.
There's about four hundred people on here right now. So we will go through the chat and, answer questions as we can. So we'll take some natural pauses to see kind of what's on your mind. So with that being said, I'm gonna turn it over to David Lewis to get us started off.
David Lewis was with us on Real Estate First Friday last week and had some really positive, thought process in terms of reengaging conversations with your buyers, looking at this as an opportunity. And so, again, we'll explain some of the logistical stuff, and then we're gonna go into the high level conversations around how do you make the most out of this moment so that you can actually go forward. So with that being said, look, David, I'll turn it over to you.
Hey. What's up, everybody?
Buyer conversations, you know, right now, this is not really the class. This is not the webinar for logistics. This is not the webinar to tell you what forms to fill out when.
The value that we wanna bring today, Christina and I, we wanna talk specifically about driving those positive conversations.
Because one thing that we know is if things have changed, one thing that we know if things are gonna get a little weird, a little different to say the least.
So how do you have those conversations?
You know, when we talked to Real Estate First Friday last week, we talked about breaking down the categories into two different categories, meaning that you either have your current buyers and you've got your future buyers.
Now each of them need to have specific conversations, So Christine and I are gonna start off by talking about your current buyers. What do you do with the people you're already working with? What do you do with the people that you've been trying to find a house for for six months, and all of a sudden now things have changed? The game has changed in the middle of the process.
Right? What do you do to get back with them? What do you do to refresh those conversations? And, guys, remember, the every single one of these conversations have to be centered around what it does for the consumer, what it does for your client.
So I want you guys to start thinking in terms of value and not your idea of value. Because a lot of times, we hear agents will sometimes articulate the wrong value. They'll say, well, I stay up really late writing offers. The consumer doesn't care about that.
The consumer only cares about how you're gonna find a way to get them in their dream house Mhmm. How you're gonna save them money, how you're gonna get them better deals. Right? So how do we take this industry weirdness, which largely has nothing to do with the consumer, and how do we spin it in a way that's a win for them?
I think Robert just, joined us too.
Hey, guys. I didn't wanna interrupt. I just wanna pop in. I didn't wanna say hi.
And, again, remind everybody we've got the amazing state specific classes throughout the day. And, really, these are the high level conversations as David just mentioned. We're here strategy. You know, we're here, again, scripts and and role playing about how you can talk to your buyers and sellers.
The actual details, and I'm gonna reiterate this on every single one of the fifty sessions we have. The the in in the details, specific forms for your state, that is your state level classes. They are being taught throughout the day every day for the next two weeks. I think we had, like, six state classes going on today.
We'll put that chart up and share that with you. You know, the state classes are where you're gonna learn about the individual forms, how to fill out those forms, when to submit this form, when to submit that form, what approach your particular state is taking. Today, and this this class in particular is really about these conversations. So, like, David was mentioning him and Christina are gonna take you through the exact conversations they're having at a high level with buyers.
This is buyers. Right? Buyers or sellers? From buyers. Alright. Buyers. You know, talking to buyers about what this looks like, what offers should be like from a from a strategic standpoint.
Again, and then you're gonna log on to your state level class to figure out the exact form you're gonna use to execute the strategies they're gonna talk about today. So I just wanna make sure we continue to reiterate that to everyone. These are the strategies, and then the state level classes are there. LPT is providing maximum training and maximum education at both of those levels.
The high level national conversations and strategies down to the state level, This is the I u dot and the t u cross. And so make sure you are participating in both sides of that. And honestly, if you are looking for more information, there's nothing stopping you from taking other states classes. Right?
If you're a if you're an education junkie, take some other state classes. Hear how other states are handling it. It's just, I think, great to educate yourself as much as possible. Alright.
So you can log in LPT Connect. You can search BBA as a keyword. You can see the Zoom links for all of our states. You know, there's, like, seventy something Zoom links between all of our different states.
So check that out and enjoy this class. I just want to pop on and say hi. I'm doing my best to participate in these as much as I can, but I also gotta go run the company. So I'm late for a meeting, but I wanna come in and say a quick hi.
You are in great hands, with this amazing panel. We got about four hundred people on this call, and, make it a wonderful day. And, again, make sure you get those state level classes. It is so important.
I don't want anyone to think that what we're doing at this high level is a replacement for your state level blocking and tackling nitty gritty dot the i's cross the t's class. So with that, I'm gonna turn it back over to David, Christina, and Hodge. Make it a great day, guys. I'll see you at the four o'clock call.
Sounds good. Awesome. Thanks, RP.
Yeah. So, guys, so how do we win? How do we win today? Like, how do we win when it comes to going into your current buyers that you're working with?
Right? Christina, do you have any ideas? Like, if if you were going to start a conversation, if you had a current buyer that you're working with let's just say you've been working with the Smith family for six months.
Mhmm.
Right? And you've shown them houses previously. You may or may not have had a buyer brokerage agreement signed as we've learned from, Hodges poll that we got a lot of people living on the wild side when it comes to buyer brokerage agreements. And some states didn't even require it previously.
So it let's say you've got the Smith family, and you don't have an agreement signed, but now things have changed. You've been out there, like, loosely showing them houses. Like, how would you start that? What would be the first thing you said when you reached out to the Smith family?
Well, first thing, David, and so many great points, a lot of us have fear on picking up the phone and having the conversation.
We need to look at this as an opportunity to reconnect.
Some of you have thousands of people that maybe you had a conversation with, they're on an IDX search. I want you guys to I know there's a lot of fear and dread, and we're gonna have mindset calls, in the next two weeks, but I want you to look at this as an opportunity, an opportunity to reengage with your pipeline and have a conversation with them on a a check-in on what they're looking for and and really truly just checking in with them. However, David, the the people that I've been working with, ideally, it's a conversation around the they, you know, some of them may not know what's happening, some of them may have been seeing the Facebook videos, the news, and it's really just a matter of letting them know that, you know, they're it's the introduction to the settlement. I wanna ensure that you're fully informed about the changes since these can impact your home buying process, and and ask them if they're familiar and give them a brief overview.
The settlement introduces new rules to increase transparency and fairness in real estate transactions and dive into them on the reason why. For example, one big change is how agents' commissions are disclosed and negotiated.
This is designed to give buyers, like you, a clear understanding of what you're paying for.
This and then how do you feel about transparency and cost where it comes to, your home buying needs? Ideally, we have to educate them on what it is and why we're sharing, with them, not let them find out somewhere else from somebody else. It's us reengaging with our whole pipeline, educating them, and then sharing with them why they should continue working with us and the benefits of that.
Yeah. I think that's really great. So the part of having all these brilliant panelists, that you guys will have access to over the next two weeks is we all take a slightly different approach to things.
You know, we all have a different spin on it. There is no right way to do this, guys. Like, we're all empowering you to build your own attack plan, to build your own confidence around how you're gonna go out there and run your business in a company that's defined by agent choice.
So what Christina was saying is, like, I'm gonna take the education approach. I know that they've heard something, and they probably have misinformation, so I'm gonna work on educating them. Right? I take a little bit of a different spin on it.
Like, if I'm reaching out to the Smith family, I'm gonna stay out of the education component unless they ask. I'm just specifically gonna tell them, hey. You probably heard that things have changed. Let me tell you about the TLG ATL proprietary buyer attack plan that's built to help you and your family win in this changing market.
Mhmm.
I'm only gonna answer questions that they have that are specific. I because and then I I think we have to be careful of getting too deep into the weeds about things that they don't really wanna know about. Like, if you start giving them a a a Lewis Fuhrman attorney style dissertation on, hey. Like, this is why the judgment was passed and four out of seven people.
I I I just think it's a little bit much for what they wanna know because you remember have to remember that whatever you're communicating, the client only cares about one thing. And that to the point of the first song, right, is how we're gonna help them win. Right? How are they gonna win in this market?
So I love what Christina was saying, and I might take a different approach. But I think you guys need to understand that whatever it is, keep it simple and make sure that the overall spin and overarching theme is how you are going to help them win in this new market.
Well, and and I I wanna touch on like you said, keep it simple, and but you guys need to make sure on absolutely every level with that you if they ask the questions, that you have the you have the answers for them. So I'm a big fan of FAQ, have it in front of you, because like you guys know, and David, I'm sure with your real estate team, some people are super analytical, some just wanna know how we can win. And I think resetting those expectations around how how you're gonna win for them is important.
And I, a lot of us have not had a buyer consult, like right? A a a a, like, sat down with them and dove into their needs, and and I think it's a great opportunity just to reset everything.
Yeah. I love I love the the reset. And most of us let's be honest. Like, we were the example we're using is the Smith family, and we've been working with them for six months. And you guys all can think of someone in your pipeline currently that you've been dragging along for way too long.
Lawsuit or change in regulations or not, you're due a reset. You need to have a hard reset because something's missing in that conversation to begin with. So you've got the Smith family. You've reached out to them.
So I'm gonna run over some a couple of examples of the way you start the conversation.
Right? You call up mister and missus Smith, and you say, hey. You probably heard there's been some really interesting changes in the market. I wouldn't make it directly about any NAR regulations or anything that's changed.
I would say, hey. The market has changed. You probably saw that interest rates dip down, which has increased your buying power. So I think it's a really good time for us to take a reset to talk about new strategies and how to take advantage of that buying power that we saw increase last week.
Right? Make it about the market overall and their search. Don't say, hi. We need to schedule a meeting to specifically talk about new regulations.
Yeah. No. You go, hey. Like, the market has changed. It shifted. We've just moved. Think about it.
What season are we in right now? We've moved out of the spring, into the summer. We're heading back into the fall. We know that inventory changes.
We know that things have changed, like, seasonally too. So have the reset. Have a hard stop. Say, mister and missus Smith, do you mind if we sit down via Zoom or even in person?
Like, I know you wanna go see that house, but do you care if we meet at the coffee shop for thirty minutes before we go so we can have a conversation so I can get you up to date on the market of today.
Why? Why should we meet? Yeah. I'm really busy right now. What what I, can we just do it over the phone?
Of course. We can do it over the phone. I'd love to get on Zoom so I could share a couple things with you, but, yeah, we could have a phone call. One hundred percent.
It's just really important for me. You guys hired me I I so I'll I'll be honest with you. I I was having trouble sleeping last night because I realized that we haven't connected in a while to talk about the market. And I wanna make sure that in an ever changing market, you hired me as your local expert.
I wanna make sure that I'm keeping you up to date, and I wouldn't be able to sleep knowing I didn't do my job. So if you could just do it for me, give me fifteen or twenty minutes so I could talk, and catch you guys up on everything, that'd be awesome.
Okay. I can't meet for a few weeks, but our timeline, Dubai, has actually gotten shorter because we're getting ready to have another child. Is there any way we can do this now and you can share with me, you know, kinda just what what we need to talk about?
Yeah. That's exactly why we need to meet. It's because your timeline is up. The market has changed, and I wanna make sure that you are as equipped. Don't worry. At TLG Atlanta, we always have a plan, and we've got the tools that you need to survive this market. But I wanna make sure you guys are aware of them so we're not utilizing them on the fly.
Okay. So I found a house I'd like to see. Can can we meet right before that then? Because I wanna make sure this house doesn't go away.
Of course. Time is always of the essence, and in this market, you know that we've gotta make sure we have everything ready to go. So, yeah, why don't we meet for fifteen or twenty minutes prior to going to see the property?
Okay.
So, alright. Let let me talk to my husband. I think that will be fine.
I can we do today at five o'clock?
Yeah. Sure.
Okay.
I I I love and and I totally threw David off, and he did great on just having to dive into a lot of action.
A a role play. So, David, everyone says you should have told me congratulations on the baby.
I'm not worried about the baby. I'm worried about helping him out.
Trying to get to the house.
So first of all, that that is great.
The baby that I The baby is not, yeah, that baby is not prequalified. That baby is not not my this is not my responsibility.
One thing that I wanna I wanna I wanna call out here is that as you notice, right, she's just throwing random scenarios, random objections. Probably they don't fit linearly into one conversation. Right? She's just throwing them out there so you can see these are the type of things that you're going to be in.
And if you haven't explained it for the first time, if you haven't talked about the reason for the first time, if you are gonna do like, hey, I'm gonna call this person and I'm just gonna let them hit me with whatever question I'm gonna try to figure it out in that moment. Yeah. You can probably thumb your way through it, but you're never going to be like, sound as confident if you're thinking about these You're explaining it to people proactively. You have these things in your mind.
Hey. I know most people are gonna be concerned about here, so I'm gonna automatically start saying these things. Those are the things that are gonna really help you. And I will tell you from the very first Zoom that we've had, not from from BBAM marathon, but the first time we started talking to BB about BBAs to today, my vernacular and my speech pattern has gotten so much smoother about talking about it.
When I was first talking about it, I was still thinking about what I was saying because I, you know, was still trying to internalize it. I was still trying to understand it myself. So it's so important that you have these opportunities either work with your friends or your family or other agents. Just explain it.
Hey, I'm gonna explain this to you. Does this sound right to you? You know, it can be as simple as that. But I think that the exercise is incredibly important.
David, great job for being put directly onto the spot, not even know you were going into a role play, but that's what Christina does it. So it's amazing.
So I'll I'll turn it back over to you guys.
Yeah.
So and I want to think he never wants to host a a call with me again.
So or or you're gonna see a lot of us, one way or another.
So Well, I I think it's important, guys, to, like so on the spot role play, but I never wavered from making it about them and their value in helping them accomplish their goals.
Because you have to remember that's what they care about. So to, Hodges' point, it's not always gonna be a linear conversation. It's not always gonna you have people that you've been casually working with. You've been people that you're seriously working with. You have people you've been working with forever, people that you're just now you met last week at an open house.
No matter what it is, guys, you just have to make it about them and their goals.
Yep.
Right? You have to and it's always about helping them win because that is ultimately what they care about.
And for clarification for the chat, I'm very pro baby. So, like, I'm not anti baby.
I I I think it's And and I I'm done having babies even though I just found out yesterday I'm having a baby boy.
My my daughter is pregnant with her second, and it's gonna be a boy. So but we all love babies.
So congratulations, Christina. Thank you. I can do it I can do it right. But no.
So so we've talked about past clients. Like, we've talked about people that you're currently working with. We've talked about revisiting guys. If you have any takeaways from the example, just make sure that you're rushing to the conversation.
Do not let them give you the Heisman. Do not let them give you the stiff arm. They go, hey. We don't have time to meet. You go, no. That's exactly why we need to meet. Because you're in a rush and time is of the essence essence, and I gotta make sure that this attack plan is in place.
Mhmm. Right? So always make sure that you and it's more important now than ever. In the past, you would let people brush you off.
You would let people say, I don't have time to meet, and you would go show them the home. That doesn't work anymore. Like, you you might not have to have an hour long formal presentation with every single person, but you at least have to have a conversation to make sure that you're on the up and up and you have all the new agreement signed and they understand. Because the way you make offers tomorrow will be very different than the way you made made offers last week when it in terms of compensation and all of that.
So number one takeaway, guys, everyone gets a conversation. Anyone on your pipeline that you've been casually or seriously working with, you owe them Takeaway number two, make sure it's value based.
Make sure it's all about them. Christina brought up a good point. Some people are analytical, some people aren't. You know who your clients are, so if someone needs to read, You know who your clients are, so if someone needs to read, like, the DOJ documents to understand it, great.
Make sure you have them for that person. If they're super casual and they just wanna know that you wanna give them a high five and say, hey. Like, I got you covered. Don't worry, and they trust you.
Great. Meet them where they are, but be prepared for everything. Right?
The number one mantra I want you guys always to have is I have a plan. We have a plan. Don't worry.
Like, that's it. Everything we should be doing is, say, at TLG Atlanta, you needed the best, and luckily, you hired the best, and we always have a plan. Right? So that needs to be the mantra. Can't skip the meetings, value based conversations, and always have a plan.
You you know sorry. Go ahead, Matt.
Yeah. I wanted I wanted to, throw one additional scenario. I know that this is something that people have been concerned about a lot, which is working with first time homebuyers.
And they're concerned about, you know, saying, hey. This person is gonna feel nervous about, you know, having to maybe compensate me for this or, maybe they are putting in the request that they only want to see houses that, you know, are paying a commission. So we're gonna omit. So I'm gonna call around every time you wanna see a house to see if they're willing to to pay because you can't afford. Can you kinda walk me through what that sounds like to keep that door open to help them understand, you know, how to how to have that conversation?
I I, great question. And, so I've been an agent for a really long time, twenty plus years. And we used to get the sellers the closing cost to pay the the buyer's down payment and all of their closing costs. So, ideally, that lender conversation on how much closing cost is available for them is going to be important, but I I want you to understand, I do a lot of off market, and and that's a lot of my my background is working with big corporations.
You guys can negotiate anything that fits your buyer's needs.
Your that buyer is looking for their first home. They may not have a lot of the funds. Our role is to be able to to provide that confidence and value to them, but we can negotiate absolutely anything, that fits their financial needs. David, I don't do you have any, thoughts on the first time home buyer? I I think it's lender, what they're we're allowed to negotiate, and and we go in and we structure what works best for them.
Yeah. So at TLG Atlanta, we always have a plan. Right? So what you're asking about is our exclusive proprietary first time homebuyer attack plan. Right?
What that looks like, guys, and this is no different than anything that you guys do in any shape or form, you have to build an army to go to war. Right? So every time you go with any client and you take them to the open market, you should be paired with a lender. You should be paired with an idea for an inspector. You should be paired with an idea for a closing attorney. And more importantly than now, it's important to get all those people involved on the front end. It's why that consultation is so crucial.
You sit down and, like, when you have that initial conversation so let's slide a little bit into future buyers. Let's say not current buyers from you're working with, like but in Hodge's example, let's say we just met a first time home buyer. Right? Now all of this could be substituted to go back and have a fresh reconsultation.
But if I'm meeting with a first time home buyer the the first time we're talking, I'm meeting with them to understand what's important to them. Where do they wanna be? What are their finances looking for? And, also, I'm making the lender introduction at that time.
More importantly now than ever, we all have to have access to lenders who are going to give us the information upfront. We should have been doing this every time, meaning that we should have been meeting with lenders to understand what is their buying power, how much cash do they have to put down. Right? All of those things so we could formulate the best offer.
None of that's changed. The dynamic of what we do is is exactly the same today as it was yesterday, and that is taking our buyers like, we're not in sales, guys. We're in logistics. You guys know that.
Right? We get we help people go from point a to point b. So we are taking our buyers' specific situation and finding a way to craft an offer that benefits them that a seller will accept. That hasn't changed.
Yep.
The only thing now is that we have a little bit of commission or quote, unquote compensation in play.
So in the beginning, when you sit down and you find out their cash position, you go with the you go to the lender. And part of that prequalification, it goes, well, how much do we have to play when it comes to closing cost for compensation, or what do we have as far as cash to to pay us, and how does that factor in? And that's part of the real time conversation that you have because in the past, when you guys are working with first time buyers and you guys are you were asking them the question, well, how much cash do you have to put down? Right? And knowing that if you're going into a multiple offer situation that was gonna require, like, twenty thousand dollars over asking in cash, like, hey, guys. Like, this is probably not the house for you.
You need to help them understand their parameters and what you're looking for. And then working with your Allied Resources, your closing attorney, and your lender to understand how do I put the army together to create a win for them.
I I love it. And I and I'd like to add one thing, you know, a going with the theme of our call today is how you win. So with first time home buyers, with having this conversation with reengaging with your pipeline, us at LPT Real Real Estate, we have one of the biggest tools in our tool belt to win. And I I wanna share this real quick, I you know, ideally, each and every one of you having that conversation with your buyer and getting them to sign whether it's a touring agreement, your buyer broker agreement, resetting expectations on what type of home they're looking for.
In order to win with them, one of the biggest things that we have is our power pack. So with the new NARS settlement, everything about commission is more transparent. But beyond that, when you sign with me, you're going to get, more than just standard service. At LVT Realty, we use powerful marketing tools that go beyond the typical approach. Instead of waiting for homes to hit the market, we'll actively search for homes that match your criteria.
We'll door knock, send out target mailers, and use every resource we have to find the right home for you, even if it's not on the market yet. There our power packs are designed to reach potential sellers directly, giving you access to homes before anyone else. This approach gives you the real advantage. By signing this agreement, you choose a partner who will go above and beyond to make your home search successful and stress free.
Is this the kind of commitment you're looking for?
Yeah. So what I love about that is it was all about articulation of value. Right? So, guys, no matter what your attack plan is or no matter what you're articulating, right, you're still doing business the way you're doing, but you just need to have your value based spin on it. Like, you have to be able to explain.
You have to rethink, like, everything that Christina said is all buyer based value. What separates her from everyone else? What TLG, ATL, or powered by LPT or at LPT Realty or at, Matt Hodge Real Estate? We go above and beyond. We find off the market properties.
Right? That's like, I I I it's it's it's all value based. And as you know, that's a universal thing that in a low inventory market would appeal to everybody.
So real quick, I wanna we're just about out of time, but I wanna go through and answer some of the questions, that I see in the chat.
One says, this is from Michelle. Are, the LPTBB eight on connect site, or am I just missing it? You would actually go through dot loop. You'll go through your state forms. That's where your I'm not sure what state you're in, but that's where you'll find your state specific form. So inside of dot loop, not inside of connect, you will find your state specific form.
From Christel, he said, says, what about, buyer leads via the Internet or Facebook? Can we send them list of houses via email? What are the stipulations of online buyers? Yes.
You can do that. Remember, working with someone has to satisfy two things. One, you are actively touring with them, and you are sending them houses online. Both have to be satisfied.
And the reason why that's important to know, it's because of two different things. One, if you're at an open house and someone walks in, do you have to have a buyer agreement signed before they walk inside the house? No. You don't for a couple of reasons.
One, you're acting on behalf of the seller showing the property.
Right? So you're not showing the house and sending them IDX. You're just showing them the house. Right?
So you're not showing the house and sending them IDX, you're just showing them the house. So that's kind of fits that piece. And then vice versa, you meet someone who maybe registers on Google PPC or something like that on your website, it automatically triggers sending them IDX feeds, but you have not gone out and started touring with them. Of course, you need to have that conversation and that BBA assigned in between that piece there.
So, hopefully, that is, that is clear from you. Let's see.
How are we approaching open houses? Same exact thing like we talked about. You can work with someone who's working with someone in open house. In fact, you can even say, hey.
There's this house. This house doesn't work for you. There's a house on the street. Let me lock this door and go show you that one.
You still would be okay because again, you are not satisfying both sending them an IDX feed and, and touring.
Let's go through here to make sure there's anything else.
I'm missing anything else. Where is a power pack? Can you say you sound like an open house? Wait.
Where in the power pack can you state your seller is open to compensating the buyer's agent? So you can do that in the power pack. However, you can do that in your listing power tool site. You can put that in description that the seller is open to all offers. So So you're not gonna say, hey. The seller unless you pre negotiated the commission amount, but you're not gonna go in there and say anything about per commission percentages. You're just going to say that they are open to accepting all offers, you know, and that can include one with compensation.
At five percent, I don't know, one percent. We're not quite sure. We're just letting you know that it is an open conversation. They're willing to negotiate that aspect of it.
So you can put that on your listing power tool site without any issue, but please do not put any percentages. That's where you'll get into, that hiccup. Let me scroll through. Do we have a frequently asked question already made?
So basically, what will happen is is after every session, if you look inside knowledge base right now, there is a this morning session was called BBA coffee. Inside of knowledge base, BBA morning coffee, there's a frequently asked question specifically associated with that class. So all the questions that were answered inside of there, there's a form already beneath that. When this, recording is posted here in a little tiny bit, we will also do the same thing.
So on all the the recordings, you're gonna see the actual recording, and then you'll see the link below it to the frequently asked questions for all the questions that were asked during that session.
You also know that the next session coming up today is the town hall, which is at four PM today, and that is more of an open form. That gives us the opportunity for you guys to ask questions and us really kinda say, hey. What are people concerned about? Let's talk specifically about that.
When you go to the ones that are like, hey. Conversations with buyer and conversations with sellers, we're gonna be presenting in the manner that we did today and then looking through the chat for questions, whereas town hall is really gonna be more so about answering a lot of questions. And, of course, we're gonna present some thoughts to you, but we really wanna leave a lot of, space open for that. So we are just about at time.
I hopefully, I got through, everyone's, questions. If you if I did not, please attend a future session. Every single day, we're gonna be teaching one of these classes. You guys have the full week schedule.
At the beginning of each day, you're gonna get a reminder of the classes that are being taught that day. Please make sure you dive in over the next two weeks because I'm telling you, this is the hurdle in the industry. The people who jump over this, figure out how to use it as a positive tool to increase their value proposition, to increase their marketing of their value proposition are going to take market share. Other people are gonna look at it and just say, how do I continue to do what I'm doing today without, you know, slowing down?
That's one way to think about it. But let's think about it a little bit further. How do we take this and use it to go faster? How do we beat the competition?
How do we show more value? How do we show that we understand what the consumer ultimately was trying to get to as a resolution of this settlement? And how do we improve upon those things so that it is a better experience, more transparent experience for our consumers, which I I will say this over and over again, is always our North Star. We are always looking to say, how can we improve the transaction?
What can we do to help them have a better experience? And if we do that, we will have more success. We will sell more houses. We will have all these additional benefits, but that has to be the North Star.
So alright, guys. Well, I appreciate it. It looks like there's a ton of stuff in the chat. I will go through as much as I can and put it in frequently asked questions.
We'll see you at four o'clock. I believe Robert and, Norques Fernandez and a couple of other executives will be joining in that as well too. So make sure you're there at four o'clock. We also have one at seven PM and at ten PM this evening.
If you're East Coast, you that's all those times. So, hope you guys are finding tremendous value, and we will see you guys soon.
See you guys.