Welcome. Good morning. Real quick, if you can hear me, if you could just put a thumbs up in the chat. Wanna make sure that I'm not breaking any audio this morning. Alright. We got the thumbs up. Okay. Good morning. My name is Matthew Hodge, executive vice president here at LPT Realty. I'm joined by my co VP, Louis Fuhrman. And, of course, to my right, I've got Robert Palmer, founder and CEO of LPT Realty, and Michael Valdez, CEO of LPT International. So we're so excited to be with you this morning. As you guys know, over the last couple of weeks, we've gone through this BBA marathon preparing for this fundamental change within our industry. And the first part of that week was really centered on, you know, thinking about what we should be doing in preparation of it. The conversations that we needed to have with the clients who were gonna have a different experience or that relationship needed to change. And that was kind of our first target. Hey. Let's understand how to start approaching these questions. The second half of these two week of this two week marathon, we spent time talking through practical scenarios, role playing with buyers and sellers, and really making sure that you were you know, I had the the verbiage to to walk them through the changes that were happening. And, of course, we started to develop questions that we didn't necessarily anticipate as we actually started to interact in the in the, post eight seventeen, turnover. So we're so excited today to come to this end of this two week ceremony, which is our real estate, Friday closing ceremony. And, and we're excited to be with you guys today. We've heard so much positive feedback from people who are like, hey. I think that the world is gonna end to being like, hey. Oh my goodness. I can actually be in control of my commission and and bring more value and make more money. So total opposites from total fear to seeing this as an as an absolute opportunity for you to grow your business, increase your expertise and professionalism, and ultimately add more value to the transaction, which is really what this is about. Right? We wanna continue to add more value and add that transparency so that, you know, you can continue to use this opportunity, to grow your business. So with that being said, let me turn it over to, Louis to get your initial thoughts on how this, two weeks have have shaped up. Yeah. And it's not just the two weeks. You know, five months ago, the panic button was hitting our industry, and there was the state of panic. Right? You know, the industry was being shifted. You know, buyer broker commission, what's gonna happen, and and where is there our industry going to go? And we've really had to, you know, really train ourselves these last five months to just, you know, recalibrate our mindset and and be that and be resilient and understand that things are going to be okay. And two weeks ago, we started this marathon and, you know, I can speak for myself. I was extremely nervous getting into these, you know, these last two weeks. It was a week away from the the changes going into effect. Even though we've been doing so much to program the mindset for the last five months, the nervousness were still there. And then, you know, I can say that during that first week of the marathon, that anxiety started decreasing. Those stresses starting decreasing. And a big part of it was all of us working together, collaborating together, sharing our stories, and and and and realizing that things are going to be okay. And I am so proud of each and every one of you for plugging in, you know, for these last few days and, you know, building that mindset, getting to know the how to, what are the changes. And, you know, I think now we are going to be that conduit that is going to bring brightness to this industry. You know, there are going to be, as you've heard the last two weeks, a lot of bad drivers on that road. And I think, I believe that we are going to be the ones to pioneer and shape what that next era is going to look like in this new world from a positive perspective. Awesome. Awesome. That's right. And, you know, stinking it through today, we're gonna talk through the tools that we're gonna release, but nothing changes in terms of what we've been talking about. The education piece is the most important part. The tools we're gonna release today are gonna make that conversation easier for you. It's gonna supplement I'm sorry. It's not gonna, replace. It's going to add be additive to what your knowledge and foundation you've learned over the last last couple of weeks. It's not gonna replace that, and so we wanna make that frictionless as possible. But, Robert, I wanna turn it over to you to kinda get your thoughts in terms of, you know, how these last two weeks have shaped up and and what you're excited to unveil today. Yeah. You know, it's interesting. Yeah. You go back to, I think, really three weeks ago is when we started to realize that that the industry was not ready for this. You know? And I think the fundamental mistake that we all made is we thought we could map out a process. We thought we could predict exactly what was going to happen. You know, we thought we could say, hey. I got a couple of volume is low, Dave, where they can't hear me. We should've tested my mic. I saw you back there unplugging my mic. I know. You know. I know what you mean. Listen. I think you'd start to the the curses passed the TV now. This works. I saw you back there touching my mic cables. Oh, yeah. Yeah. I'd say. Yeah. Look, I think the fundamental mistake in the industry was this idea of, hey, this is how it's gonna work. Hey. It's real simple. You're gonna get this form signed and then you're gonna submit this form and then everything's gonna be okay. And that sounds great on paper. And and that sounds great as a plan. And so originally, that was kind of our strategy. We were gonna train to this one path. And then as we started to get closer and closer, we realized this thing is gonna be chaos. There are too many parties involved. We have too many bad drivers on the road. We're all gonna get punched in the mouth. We need to do something different. And that's when we made the decision to say, you know what? Instead of running a single training class and having it recorded and letting agents watch it and having our our state classes, we're gonna do fifty live sessions over two weeks, five a day for ten days straight, including the weekend because that's the only way we're gonna be able to adapt and bob and weave and and and, you know, be flexible and nimble as this is actually happening. Because I can tell you, that perfect plan that we laid out and that perfect plan that I think a lot of executives laid out is not what we have seen actually come to fruition over the last two weeks. And so we decided to take that step back, focus on the education, focus on the community, get punched in the mouth, and come back and figure out what the real situation was gonna be, and we've done that. And we've been able to adapt and mold with you guys because of these five live sessions a day that we've been doing for last two weeks. And now that we've gotten through that, we're gonna release the tools. You know, we we actually dreamed these tools up, a lot of this before the NARS settlement took place. And then when the NARS settlement happened on a Friday, for those of you that were with with us, we came out Monday morning with a with a motivation Monday outlining the tools. And I'm gonna show you some clips of that motivation Monday, where we started, what we had designed and ready to go that very first week of second week of March, you know, right after Grand Prix to what we're now releasing today. We made a strategic decision to hold this until today because we wanted to figure out the actual path. We didn't wanna release a bunch of tools that were based on what we thought was going to happen. We wanted to take that step back, let the play develop. And, look, we've made modifications over the last two weeks. We have been making changes daily to adapt to the stories we're hearing hearing from the field, to things that that MLSs are doing, things that other agents are doing, things other brokerages are doing to put you in the absolute best position to win with the new buyer power tools and our online, you know, preshowing agreement. I gotta figure out what we're gonna call this thing. You know, our our buyer button. Our digital buyer presentation, I think, is maybe what we landed on. But, again, really excited, and I feel like because we did the work. You know, it would have been so much easier for us to just record one hour long Zoom and call it a day. We did the work. We showed up fifty times as a leadership team over over two weeks. You guys showed up with us. We're gonna do a recap. We had so many agents on these Zooms. It was absolutely amazing. And because we all did the work, now I believe that that layering these tools on top because the tools are powerful. Let me tell you. Like, this idea of now having a buyer presentation, I love it. Right? I launched Listing Power Tools in two thousand sixteen as the ultimate listing presentation, and And we have had so many agents win listings because of that listing power tools listing presentation. And so now finally for people to be ready to have a buyer presentation. Because before, I mean, what, maybe five percent of agents, ten percent of agents would take the time to do a buyer presentation. We tried to see if we could get agents to do it back then, and we just could not. They didn't see value in it. Now a buyer presentation is very important. And as our namesake listing power tools would have us, we are going to have the absolute best buyer presentation in the industry, bar none. Thinking about that buyer psychology, thinking about what's important to them, thinking about positioning and letting you show up like no one else with a combination of print and digital materials, and, I'm excited. So that's that's that's coming in the back half of the show. But before that, we are going to recap, what we've been doing for the last two weeks. Yeah. Well, yeah, we'll turn it over to Michael. You've been with us just for a short period of time. You kind of watched us, So true. Yeah. Run over the last two weeks. What are your thoughts? We talked a little bit about it on our morning breakfast morning breakfast. That was a breakfast. Yeah. Yeah. I want a coffee. Morning coffee. And it was, to me coming in as the newest member of the team, it was extraordinary to take those two weeks, to really take that arc, to know that in the beginning, nobody knew what was going on. How do we sort of figure this out and then have the ability to go through this together, to go through this together as a family, to really have that real time objections that people were facing in the field that people needed to know. And so here was the ability for us to truly go through this together, get to the answers together. And as Robert said now, get to where we are today. But we went through an incredible amount of art because we went through people like, I don't know what to say. Right? To then being the most prepared in the industry because of the fact that we were on for these classes, that we were on together, that every single time we were there and we were responsive. So we came up with what this is together, and I keep seeing LPT family, LPT family. It's exactly what we were and how we showed up. So this was exciting for me. Yes. Awesome. Awesome. Okay. Well, let's go ahead and dive right in. Do you wanna take us back to a recap first? Is that where you wanna start? Yeah. Yeah. Let's hit the first slide. We we have an order we need to stick with because the slides are loaded in. And and so we have backup today. Those that saw maybe what it was a month ago Yeah. It was the the when we announced Michael, and and I had my whole slide deck, and we couldn't get it to play for Montana. Yeah. So today, we have backup. I am going to attempt We're gonna try to do it again. To attempt to live demonstrate the buyer portal on this laptop and this cell phone that I have connected to the Zoom. If that doesn't work, we have slides as a backup, and we know the slides are working, but we have to follow the order of the slides Yeah. In case the technology fails. And let me tell you, live show, release of new technology, release of new printed collateral, something is bound to go wrong Oh, yeah. Over the next hour. We go for it. Just just be ready. And we're gonna we're gonna bob weave and adapt because that's what we do here at LPT Realty. So, alright, Davey. Let's let's kick the slides. Alright. BBA marathon, two weeks of impact. This is now our recap. Alright. We had fifty classes are now completed. Over a hundred state specific trainings over that same two week. All this is live. Right? Fifty live classes, one hundred live state specific training classes, over seventy hours of live content, twelve thousand attendees. Alright? You guys showed up. Over twelve thousand people total attended our Zooms over those fifty national classes and seventy state classes. We had nineteen different instructors between state brokers and regional directors and leadership team. And once again, there is only one brokerage for life. I love that slide, by the way. That's great. I mean, imagine that. I mean, look at how impactful that is. That's crazy, the amount of people that participated, that were a part of this. This is crazy. I love this. Yep. Absolutely. Yeah. Look. We are live streaming today as well. So l p t main stage dot com. If you wanna go throw that on your social media right now, anybody from anywhere without registering can just go to l p t main stage dot com, and we are live streaming out right there in real time. I think there were a couple hundred people on that stream last time I checked. L p t main stage dot com. No registration. Just put it out there and people can follow along with us. And, with that, we'll continue on. Next slide there, David. Alright. So the a couple of the, a couple of the the quotes, I guess, or the impactful things that that we experienced over the last two weeks. One for me, and this one came early on, is this idea of don't take a no from someone who can't give you a yes. Alright? And what I mean here is do not let a listing agent pretalk you out of showing a home because they think their seller is unwilling to pay buyer's agent commission. Alright? I know that may sound counterintuitive. I may that that may sound like the sky is falling. What if I show a house and they won't pay? Well, what if you show a house and your offer doesn't get accepted? What if you show a house and it fails inspection two weeks after after you get the contract signed? What if you show a house and your buyer's financing falls through? Like, we deal with this in as an industry all the time. We there are no guarantees. There are no certains, but I can promise you this. The right offer will be accepted by a seller whether it has buyer's agent commission or not. That seller can sit there all they want upfront and say, I'm not paying this. I'm not paying that. Or the listing agent can say, I'm keeping all the commission for myself or whatever grand ideas people have early on. Once the home actually hits the market and offers start coming in and those offers include compensation for the representative of the buyer, that seller is gonna change their tune. That seller is going to accept an attractive offer whether it has buyer's agent commission or not if the net is good for them. So my encouragement is don't ask. Don't worry about it. Don't make the phone calls. Just go show the houses and rely on your ability to negotiate your concessions as needed, your commission as needed, as agreed to by your buyer. I think this is the best piece of advice I can give you. Now this is not a requirement. Right? LPT is not saying you have to do do this. If you wanna text every listing agent, that is your business. That is your right as an entrepreneur. We are all about agent choice, but my recommendation to you is don't even let that listing agent give you the no because they actually cannot give you the yes. The listing agent is not going to decide any longer how much compensation you receive. Your buyer broker agreement combined with your negotiating skills directly with the seller is what's going to determine how much money you actually receive at the closing table, and that is about taking the yes from the seller and not taking the no from the listing agent. So, again, my recommendation is don't even waste your time asking upfront what the buyer's agent commission is. Go show the house. Submit a strong offer. They're not all gonna get accepted. They never do. Things go wrong in our industry. It is the reality of what we do. So just be confident, negotiate, and don't take the no from someone who can't give you a yes. That was my mic drop. That was a mic drop. That was a mic drop. Alright. Kicking it over to Matt. Matt Hodge's mic drop. Yeah. So, change is the birth of opportunity. And so what I meant by that is if you think about, what's happening in the industry, right, there's gonna be a period of time where we're changing from the old to the new. And in that period of time, there's gonna be people who stumble, and they may not be able to articulate exactly their value. They may not be able to talk about the changes. And so that's gonna be a hurdle for them. It's gonna slow them down. But what I mean by change is a birth of opportunity. For the people who understand this and say, hey. I'm going to add more value to the transaction. I'm gonna take the time to go to these live classes so I can articulate what's happening in the market and make it digestible so that someone says, hey. You're my person. You're going to have a a opportunity that most people do not. And this window is probably gonna last, you know, maybe a year or two. And two years from now when this is normalized and people have gone through this, they're hearing it again. Oh, the the I've sold a house before and this was the process. It's no longer gonna be as impactful. Right? So this change is where you'll have the opportunity to grow your business and take market share. So be confident, educate yourself, and go out there and win. That's right. Absolutely. Awesome. So my quote is someone is going to win this market. Why shouldn't it be you? Man, I kinda feel like that sounds like the one that, your quote just said in a different way. Well, you guys are twins. Sure. Come on. So so so absolutely. You know, there there is a change that is happening. We now need to take charge and really be able to go in there and take advantage of this moment. You know, there are going to be agents who are going to be falling out of the industry. That is a reality. We've spoken to agents or I've overheard agents say, you know what? There's this change coming. There's this new new things that are happening. This is now my time to go ahead and retire. You know, I thought about doing it three years from now. Let me go ahead and accelerate it. You're also gonna have opportunities get unlocked when you're communicating with customers. You know, you're gonna be with customers. You're gonna be communicating with them. And, you know, you're gonna be you're gonna recognize that there will be moments in which you can use that whatever bad expectations were set by a previous client to be able to go in there and excel in that moment. You know, there's an example that we shared, last week where there was an agent who went to a listing presentation, and there was three other listing presentations that came before him. And the seller basically indicated to the agent, hey. All the other presentations were expressing to me how the sky is falling, doom and gloom. We no longer have to offer commissions. We do have to like, it's so confusing. And the seller was like, I just wanna sell my property. I am here to sell my house, and I wanna hire the agent that's ultimately going to help me achieve my goal. Our agents saw that as an opportunity, and he was able to run with it. Right? You know, he was able to go in there, recognize that an opportunity existed, and run through the gates of it. And that's one thing that I encourage all of you even though we're sitting here today at the closing ceremony of this marathon. Remember, this is really the start of a new race. Right? You know, we are about to enter into this new transitionary period in which there are going to be a lot of agents out there who are not going to understand what is happening right now, are not going to understand how to use this as an opportunity. You go out there and you win, and you will win. You know, you will go in there prepared and be able to extract the opportunity accordingly. That's right. Awesome. Awesome. Okay. I love it. So my quote was, if you give enough value, you actually become invaluable, which makes you priceless. And at that point, commission is not even a question. And when you start thinking about this, I am so excited about what is happening right now because there is absolutely no limit to what somebody can earn now. Going back to what RP was saying, don't take a note from someone that can't give you a yes. It's like before, all of our compensation was really determined by that listing agent. What was that co broke situation? Now you come in. You give your value. There is no ceiling as to what your value is and what you're worth. So that, to me, is the most exciting part of this. Yes. Absolutely. Absolutely. Okay. Well, so, we are also been putting out a recap over the last two weeks where we've heard a lot of, frequently asked questions. We'll put that out for, a fact for you guys. And then, you know, just a lot of, best practice and tidbits. We're gonna put that into one video so you guys can have that in one digestible bite. But we are so excited to to have been able to, spend the time with you and and go through that. So should we advance on to Next slide. Next slide. Let's see. We're looking at that. Let's see. Following the deck today. Yeah. Alright. We're back to watch out for bad drivers. So, again, I kinda led with this. There's a lot of bad drivers out there, and this is why the idea of a perfect road map was not going to work. And and when we when we show you how buyer power tools ended up landing, we tried to give you that same flexibility in the box. There's a lot of opportunity for you to choose when you wanna give this item to a buyer. How do you wanna deliver what type of agreement to that buyer? Like, we realized we had to become more flexible because I like to design very rigid sales processes, and it's like, alright. This is what you're gonna do. You're gonna go in with the workbook, and you're gonna take them through every page. And, you know, then we realized that is not the solution to what's happening right now. You need tools to be nimble and be flexible and be able to react to what is happening with each individual buyer because there is no straight road. There is no perfect road map for what is happening right now with the NAR changes because of the bad drivers. Alright? Next slide, Dave. Now what there is a perfect road map for is what we the things we release here at LPT Realty. So if we can get that next slide up, Dave. So we put out a road map for you guys, whatever, March of this year, and these are all the things that we've already completed on that road map. If we can hit the next slide, Dave, so we can get the two completed boxes down there at the bottom. So far, we've launched LPTX, our commission intake wizard, commission concierge, mobile deposit, luxury preferred network, LPTX hosting the luxury collections, collaborative marketing, open house marketing, and now today, we're launching buyer power tools and the BBA wizard. You've heard me tell this story before. One of the reasons I love to code is because coding is a road map that it always does what it's supposed to do. If you type the right code, you hit go. The software does exactly what it's supposed to do every time. Guess what industry is nothing like that? Real estate, mortgage, anything that we're all in. You can do everything right every single time, and you will get punched in the mouth. You will have a bad driver run you off the road. That is what we have to be prepared for. So while our road map is something we can follow and we did follow, this buyer broker switch over was not something that we could just put out a clear road map to and say, hey. This is the start to finish. We had to give you all flexibility. We gave you flexibility through five classes a day for two weeks straight. We're gonna give you flexibility through the tools, which I'm gonna walk you through here shortly. But really excited to do that, but we first wanna talk about the road map that we can fulfill and we have fulfilled because we've gotten so much amazing stuff done so far this year. We've got, LPT plus coming up. That'll be the next thing we launch. That's not quite finished. We've got, Connect two point o coming next month. That's at the finish line. That's really the only two things we have right now on the published road map that aren't completed, so it's time to fill that back up. So we've got some other exciting stuff coming out that we're gonna be announcing in the next couple of weeks. We wanted to get through buyer broker. We wanted to get the Dinar changes. We wanted to get this much of the road map completed. But, no, there is always something new coming with LPT. And and the stuff we're gonna talk about in kind of this next leg of the race is absolutely going to blow your mind. So really exciting slide there. Let's go to the next one, Dave. So here we go. The homebuyer workbook. And if we can come out of this, Dave, and let's let's play the video from March about the the homebuyer workbook and how we described it. Again, this was this was the Monday after the settlement. Settlement was announced on a Friday. Saturday, Sunday, Monday at eleven AM, we were ready to show exactly what we are doing here today in detail. And let's let's run that video of the the print side of what we committed to and what we were gonna build. This is the new printed bound magazine. The buyer broker agreement will actually live in the back of this and be perforated. So you can give them the magazine, walk them through your value proposition, get that buyer broker agreement signed in person, and then tear the perforation out of the back, take a picture of it, upload it to LPT Connect, and you are ready to go. Yeah. So that was our our home buyer workbook, which we are now here, and we're about to walk you through slide by slide. The one thing we did do that we decided to do differently, though, is we are not including the buyer broker agreement in the magazine. We're giving you a notepad of them, which I actually need to get out of that box. So while you go full screen, I'm gonna do that real quick, Dave. Okay. Alright. Yeah. So, small change. And, again, that was a little bit of feedback that, know, as we looked at how people are actually gonna be utilizing the product, we, we made some changes to to make it more user friendly. Alright. So I just, if you wanna come back, Dave, I just pulled this out of the box, and we're gonna get into these details, but I want you guys to see how this is. So we decided that instead of perforating it and putting in the back of the book, we should give you in, like, a prescription notepad. So I'm gonna try to open this. Oh, yeah. Because, you know, we like to shrink-wrap everything from the print shop. Yeah. Good luck. Yeah. I'm It's like it's like some Teflon. Out here. I'm gonna hand this to Michael, though. There we go. Yeah. Because then I can look foolish. You you look foolish, Sean. Yeah. So what we decided to do is it's like a tear off notepad. Right? So it's got a piece of chipboard in the back. It's got twenty five of the buyer broker agreements. So if you decide you wanna use the paper version, you don't have to with every book because that's kinda what we realized. You may have a consumer that you hand them the printed workbook, but then you decide to send them the link to esign, to esign the pre touring agreement, right, instead of having to to burn one of them in the back of the magazine. So these were some of the things we learned along the way. We also made a lot of updates to that agreement, making it more simplified, making it look less like a contract, less intimidating, make it really a way to properly, comply with the NAR settlement to disclose compensation, but not try to over overwhelm our buyer. And what's important is this is not a replacement for a buyer broker agreement. This is what we are calling a pre showing brokerage disclosure and agreement. This is the the bare minimum needed to get through the NARS settlement. My recommendation is go straight for buyer broker agreement. This is a single form that is valid in all fifty states. It does not create agency. Alright. It is not a replacement for a buyer broker agreement. It is simply there so that you can meet the requirements of the NAR settlement before you show someone a house. I don't wanna call it a touring agreement necessarily. Zillow put one of those out. That's not what this is, and we can take you through this. We're gonna have classes on this all next week. Basically, what this is saying is any home I show you, this is how much compensation you're going to pay me. Again, it doesn't create agency. It outlines there will be a separate document for agency, which is state specific. Alright? It doesn't say single property. It doesn't have a property address on it. It basically says if I show you the house. So any property address that I show you, this is the compensation I will be entitled to. If you don't wanna see houses with me anymore, don't call me to see houses. Like, that's basically how you cancel this agreement because there's no other level of commitment. Like, yeah. You're gonna go see this house with me, and if you buy this house, this is my compensation. And if you don't ever wanna see a house with me again because I did a terrible job, you don't need to cancel this. Just don't look at any more houses with me because that's how we wrote this agreement. So, again, this is on a cool notepad. You can see them in here, and they they tear off nice and easy off the top. So it's like, hey. Boom. I'm gonna tear off one. I'm gonna get it signed by my buyer, and I'm gonna move on, or I'm gonna use the digital tools. Alright? So this is all about, the, again, the multiple houses. Any house that you show them is covered by this agreement. We didn't go property specific. We didn't go date specific. It's just about, did you show them the house? Now, again, this is not a buyer broker agreement. You still should get a buyer broker agreement signed that meets your state requirements prior to submitting offers. I recommend it to get the consumer to have a higher level commitment to you. We've talked a lot about on the training of this, like, multistep ladder of commitment. So this is the low commitment document, and then after that, you wanna go to the higher commitment document. We do have this in dot loop. Alright? At five o'clock today, you're gonna be able to order all the stuff I'm gonna show you today inside of Connect. And then at five o'clock today as well, we're going to launch the automated system inside of Connect where you can get these signed, but they are in dot loop right now. Okay? At five o'clock eastern time. We didn't wanna do it right now because we know you guys will all crash the server if I let you log in while we're on the Zoom. So we're gonna release everything at five o'clock today. Alright? And, yes, these will be available in Spanish as well. They're not that's not in dot loop. We're working on that still, but, yeah, these will be available in Spanish. And, eventually, all of this will be available in Spanish, but it's still going through the translation process on some of the stuff. Some of it's ready, some of it's not because we've been making changes for the last two weeks. Alright? Let me give this back to Michael. So let's go back to the slides now. So that was the big change we made. Other than that, it is basically the the workbook that we outlined we were gonna build all the way back in March. I'm gonna kinda burn through this real quick so you guys can see how good it looks. You know, you open it up. You got your table of contents. It has your face on the cover as the agent. We get into amazing content that we're gonna show you on the screen there. We've got content and information. We've got checklist. And, again, I'm gonna take you through each of these pages. I just wanted to get you kind of a vibe of what it feels like before we go into individual pages. Then we get into these checklists, which we printed on on smooth paper, so you can actually write on it. So the front is glossy, the back is smooth, and then we go back to glossy at the end when we get into selling a house. Alright? This is an absolutely beautiful magazine for you to do with your consumers. So let's go to the slides. Let me run you through these page by page. So the the first page there oop. We can go back, Dave. The first page there is that the first one? Yeah. Benefits of homeownership. So we start with benefits of homeownership. Here we break down ten benefits of homeownership, for that consumer. And, again, though, all of these will be available in knowledge base. You'll be able to see them at five o'clock today. But benefits of homeownership is is the first page. From there, we go into best practices for house hunting. This is things like don't go unrepresented, review and execute your realtor disclosures, understand the total cost, get preapproved. Again, we're stepping the buyer through everything they need to know. After that, we go into, next page, we go into eight reasons to work with LPT Realty, and we talk about things like us being an innovative brokerage, you being their expert guide, you taking them down the path, the expansive networks of agents. It's absolutely great. Next page from there, we go into unique ways that LPT agents can help, a consumer find properties. So here we talk about things like, hey. You can use a prospecting pack to go canvas a neighborhood to try to get off market properties for for your buyer. Right? You can go put your seven home buyer strategies, door hangers on a neighborhood they may be interested in. We outline these strategies here in addition to the basics of, hey. I can search MLS. I can also go canvas neighborhoods on your behalf because I'm at LPT Realty. I have relationships with builders. Again, we break down all the different ways that you have value as as an LPT agent and a professional to help that consumer find their dream home other than just searching online portals in the MLS. Next page. Alright. Understanding the updated process. So this is the one where we describe what's happening with NAR. You know, simple three steps. We explain that written agreements before touring homes, direct compensation payments are now allowed, and then no offers of compensation on the MLS. We didn't wanna go super deep into this because we recognize that some consumers don't know, don't care, but we did wanna have a basic flyer inside this booklet explaining, hey, this is what's changing. This is what's going on so that you can use that as a way to help explain to your consumer. Next page is resources available to you from LPT Realty. So this is where we make your consumer aware of things like the seven home buyer strategies, the active marketing plan, and the nine critical questions, all of the great stuff that that we have as LPT for you to use. Again, this is all about positioning you and setting you apart. Your face on the cover of a magazine, it's perfect bound, which is is viewed as the highest level of influence and credibility when it comes to something printed. It's high quality. It's gloss. It's got that mixture of matte in it. And then things like this, again, you have resources available as an LPT Realty agent that other brokerages just do not have. Alright? So we go through all that in the beginning. Alright? And now we get into the next section, which is the home buyer guides and worksheets. Alright? So now we've got two different sections. We've got the LPT ultimate home buying planner worksheets for house hunting, and then we've got worksheets for closing. Alright? So we're gonna kick that off with a needs versus wants checklist. Alright? And, again, this is on matte paper, so it's easy for you to write on with the consumer, take out a pen, draw on it. You're now getting them engaged. It's interactive. Alright. We go needs versus wants, what's really important to them in house hunting. From there, we go to a neighborhood analysis worksheet. Here, they identify the things that are most important to them about different neighborhoods. Maybe they have a school district they really wanna be in. Maybe they wanna be close to their family. Maybe they want a gated neighborhood. Maybe they don't want an HOA. It's a a consultative form for you to take them through that process. Alright. From there, we go to what we call property analysis worksheets. Alright. So from there, we have five of these in the magazine so they can take notes on individual properties inside of their magazine they're now gonna carry around with your face on it. Alright. From there, we go into our, moving coordination worksheet. So this is getting them to start thinking about what's it gonna be like to move. Alright? Eight weeks before, six weeks before, four weeks before, what are the things that you should be doing to prepare for the move? From there, we go into a final moving checklist. This is like, hey. Now it's the day of moving. Do I have my packing tape? Do I have my boxes? Am I am I ready to go? Alright. And, again, all this is interactive for them to fill out with a good old fashioned, you know, pen and and piece of paper. And then after that, we also give them a new homeowner maintenance checklist. So the idea is we want the magazine to stick around even after closing so that they still have your face and your contact information hanging around their house. So we go from, wants versus needs before they even start home searching all the way through post closing maintenance ideas and a checklist for them to stay up with the process. From there, we pivot in, hey. Do you have a home to sell? Because guess what? We know a lot of home buyers do. And so here, we're gonna advertise your active marketing plan and also explain here in the copy that if they have a home to sell in another market, that you can help connect them with an amazing LPT agent there. And say, hey. I have this amazing collateral, and I've done a great job for you. And And just like I did that here, oh, you've got a home to sell in Texas? We've got great agents in Texas. Oh, you have a home to sell in North Carolina? We have amazing agents in North Carolina, and I can help introduce you to one of them that has all these amazing tools. And then from there, we explain the active marketing plan. So So we walk them through the basics of the active marketing plan and then encourage them to ask you for a copy of that active marketing plan. Alright? And then again, the on the back here, we've got your picture, your contact information. Everything about you is is how this is branded, your phone number. Your website's there in that back page. It's there for you, to be able to brand yourself and win with that consumer. Now so we did this, and we said, alright. So this is the magazine. This is one path. One path is let me hand the consumer the magazine and give them the whole shebang. But we also recognize, you know what, we need to be flexible. So in addition to that, inside of Oh, there you go. There you go. There we go. There he goes. Alright. Perfect. So in addition to I gotta remember I gotta stay on the mic. So in in addition to being able to give someone the whole magazine, we also give you these flyers inside of the pack. Again, this is your headshot your headshot up here in the corner. Your contact information is on all of these. So those same pages that were in the book, the benefits of homeownership, it's turned into a mini flyer version. So you say, you know what? I don't need to give this consumer one of my full home buyer workbooks. I'm just going to give them the benefits of homeownership flyer, or I'm going to give them the eight reasons to work with an LPT Realty Agent flyer. Okay? Or I'm going to give them the resources available to you from LPT flyer. You have choices. This is all about being nimble and you designing the right road map for that consumer in real time, in the fly. And so the idea is you have this power pack in your trunk at all times so you have everything you need, whether you need a pre showing agreement, you need a flyer, you need a full workbook, you need a seven home buyer strategies, whatever you need, it's in this box in the back of your car. And the box is built to serve between twenty and thirty homeowners by building these different paths and different roadmaps. So every twenty or thirty home buyers, every twenty or thirty buyer presentations, you're gonna need to re up with a new box. But we feel like that's a good number to get most agents through at least a year. You know, maybe some some of you guys sell more than that, but for a lot of agents, that's a whole year worth of activity. Alright? We've also got the, understanding the updated process again. So all of the the content pages from the magazine are also available in these flyers, and then we also did a mini version of the property analysis worksheet. Alright? So if you've got a a consumer and you're like, hey. Let's take down some notes about this particular property. Let me grab you one of these out of my buyer power pack. Alright? So, that is our our mini versions of the flyers. Let's go back to the slideshow. The slideshow. Are we done with the slideshow? It is. Alright. Let me keep going then. Alright. In addition to that but wait. There's more. Wait. There's a lot more. So, just like we took the flyers and we made them available independently, we made all the checklists available independently too. So in addition to that notepad full of the pre showing disclosures, you also get a notepad full of new homeowner maintenance checklists. So you're like, hey. I just need to tear off a couple of these and give them to a consumer. I can do that. I don't need to give them the full magazine. I just need to give them a new home buyer maintenance checklist, or I need to give them a property analysis worksheet. You got a whole pad of twenty five of those in the box. This is in addition to what's in the magazine. This is in addition to the small six by nines. I got three different ways to get a property analysis worksheet in a consumer's hands. Six by nine note card size, full tear off eight and a half by eleven sheet, or I can give them the whole magazine where there are five of those inside. This is all about flexibility and you building a path. Everyone's saying you're reading their minds. The needs versus wants checklist. Alright? The moving coordination worksheet, the neighborhood analysis worksheet, the final moving checklist. Alright? Notepads of those for every different thing inside the box. And then last but not least, the only the only thing we didn't make new for this process, we also throw in, a stack of seven home buyer strategies. Because we think for some consumers, the combination of these two together is the most powerful way for you to position yourself and put the best foot forward. So this is where you have a decision to make. Right? You you say, hey. I've got I've got seven of these in my box. I've got five of these in my box. I've got twelve of those in my box. Like, what do I need to give this particular buyer? Because, look, this is more expensive than this. This is more expensive than a flyer. And so by you being able to build your own road map, you get to decide. So, hey. This client, I'm gonna give them a seven home buyer strategies, and I'm gonna give them a couple of my tear off flyers and a couple of my checklists. Oh, this buyer over here, big property price, I don't know him that well. I'm going in with both a full blown home buyer workbook and a seven home buyer strategies because this is what positions me at the absolute highest level. Two different kinds of binding, you got one saddle stitched, you've got one perfect bound, You're face on the cover. This is all about positioning you guys to go win, and everything, of course, comes in our amazing magic white box. If we can go to the wide shot there, Dave, and we'll come back to that. What can we do we have a wide shot, Dave? Alright. Cool. If we go to the wide shot so it all comes in this power pack. You can see everything stood up there. This is everything you get. You get the six small flyers. You get six packs of small flyers. You get the seven packs of notepads. You get the active marketing play or sorry. You get the seven homebuyer strategies and the home buyer workbooks. I feel like I should be throwing in a box against you or not. Yeah. And well. Alright? But this is our buyer power tool. So throw the throw the list up again so we can show everybody the quantities and the price. But this is what the beautiful box looks like that you will leave in the back of your car to serve, again, between twenty and thirty clients. Let's throw a list up for them, Dave. So, ultimately, we're gonna sell you this box for a hundred ninety nine dollars, which is about what we have in it. For now, to help you get going, I'm gonna pay a hundred of it personally, and we're only gonna charge you ninety nine dollars because I wanna get this in as many people's hands as possible. We are losing money on every box at ninety nine dollars. There's a lot of labor in these. There's a lot of paper in there. There's a lot of design and love and care that went into this, but I wanna get this into as many LPT agents' hands as possible. Alright? Ultimately, we will have a la carte pricing, but I can promise you, you're gonna hate it. You go try to buy these magazines alone, they're gonna be ten bucks a piece, twelve bucks a piece. The cheapest way to do this is always going to be buying one of our bundles because we build the stuff to be printed in bulk and in batches in order to give you great pricing. So you're gonna be able to buy them for ninety nine dollars plus shipping. The shipping is a little more than a power pack. This thing weighs, like, eleven pounds, and a power pack only weighs six. It is a lot more stuff, a lot more paper, a lot more going into this. And so, again, right now, it's ninety nine dollars. So here is what all you get. You get seven of the ultimate home buyer workbooks. You get five of the seven home buyer strategies magazines. You get a pad of twenty five pre showing disclosures. You get twelve benefits of homeownership flyers, twelve best practices for house hunting flyers, twelve eight reasons to work with an LPT Realty flyer, twelve, find the perfect home with LPT's proprietary strategies flyer, twelve updated process for real estate transactions flyer, twelve resources available to you from LPT flyer, fifteen of our, pad, a pad of fifteen needs versus wants checklist, a pad of fifteen neighborhood analysis worksheets. And remember, this is on top of what's already in the magazine. This is the extras to tear off and give away. A pad of twenty five property analysis worksheets, a pad of ten moving preparation worksheets, ten final moving checklists, ten new homeowner maintenance checklist, and then twelve of the little six by nine property analysis worksheets. Alright? So you'll be able to order this starting at five o'clock today. We're gonna turn it on and connect. It's ready now, but I don't need you guys crashing the server. It's already crashing. It's driving. Everybody's running. It's crashing. Oh. Fantastic. Connect is already crashing. And the problem is I have to use connect to demo the second half of the webinar. So that's the other reason I didn't want you guys ordering right now. Because if you crash Connect, I'm gonna have to fall back on my slides and not be able to use the the my laptop to show you the back half of the technology. So if I can get some hearts and claps and cheers. Alright. Guys, this was a labor of love. We put this together. Amazing. You know, this is the idea that we described you back in March. Awesome. And we're so excited to have it available. You're gonna be able to order them today at five. They're gonna start shipping out next week. You're probably gonna swamp the print shop, so it may take a few extra days to get these out. Like, we know how this is gonna go because everybody used to load up on them up front. The ninety nine dollar thing, we'll give you good notice before that goes away. That's at least for the next couple of months. Don't think you have to order, like, today or whatever. It's just long term as a brokerage. Like, once we feel like everybody who wants to get that first box in their hand is able to do so, at some point in the next month or two, we'll raise it up to the one ninety nine. Because, again, we we need to have a little bit of juice on this. We can't do them at a loss forever, but we wanna make sure that during this transition, you guys can get this in your hands. And, look, we're gonna go through the digital version next. Alright? That's that's the that's the back half of the webinar. Back half. We love our print. And, and, look, the the digital version is free. Okay? There's no cost for the digital version available to every agent. The digital version is a lot of the exact same content and vibe and feeling that we just went through with you. So, again, you have choices here. We have amazing print. We have amazing digital. This is how we roll at LPT Realty. I'm hoping connect didn't crash, and we're gonna try that. But before we do, Dave, if we can play the clip of the me talking about the digital, portal we were going to launch, when we did the webinar back in March. Alright. As much as we love our print, we wanna have an amazing online experience too. This online experience can be launched from inside of LPT Connect. It will be desktop or mobile friendly, and you as the agent will customize what that journey looks like to getting the consumer to sign the buyer broker agreement and reviewing your packet on a device. Next slide. So you'll see here on the left, there's a couple of different options. You decide which of those tabs are present. We've put some examples here. Why work with an LPT Realty agent? My pledge to you. Best practices for house hunting. Resources available to you. Buyer broker agreement. Privacy policy and broker dis Yep. Cool. Alright. I love this. Alright. So didn't work. No. I think we're good. I I'm in connect. I think we're in a good place here. So let me get set up, and then I'm gonna share my screen. And this is where our technology failed us last time. So I hope everybody is ready now for the digital portion of today's show. We crushed it on the print side. Now we're gonna blow your minds on the digital side. So let me get in here and share my screen. Alright. Yeah. And there we go. You're looking at my LPT Connect. So, when this gets turned on later today, you will see the new digital buyer presentation tab, which is where you manage your pre showing agreements. Alright? And so we have this. I'm gonna go through this amazing screen later. We're not gonna do this right now. We're just gonna go straight out and we're gonna send an agreement. So this is how simple it is. I come in here. I'm gonna send Tracy Meulman an agreement. I'm gonna send it to her cell phone at four zero seven nine two nine two three three five. Alright? And I'm gonna go for four percent with Tracy and a nine ninety nine transaction fee. Mhmm. I'm gonna say, Tracy can cancel at any time, and I'm gonna click send agreement. Do we see how easy that was? That's it. Boom. Agreement is sent. So now I'm gonna stop sharing my screen for a second over here. Oops. Yeah. And now I'm gonna grab Tracy's cell phone. So, Dave, if we can get Tracy's cell phone give me one second here. Let me put in Tracy's passcode first because her, face ID is is not going to work with me. Alright. So, if we can go to Tracy's phone now, Dave, this is the trex the text message that Tracy just got. Hello, Tracy. Muleman, under the twenty twenty four NAR consumer settlement, assign disclosures required prior to touring homes with any realtor, please review and execute the agreement via the link below so we can begin touring homes together. To get you started, I've also included some helpful resources for navigating the home buying process. With confidence, please feel free to contact me with any questions. Robert Palmer LPT Realty. So this goes out. That is from my comm platform number. So if Tracy texts me back, that text will go into the platform and alert you through listing power tools. Alright? This is all part of Connect. If you do not have a comm platform number, the system will prompt you to get one before we go. And I think we have a slide for that. I don't know if Dave can pull that out because now I'm totally off script with the slides. Alright. So now as Tracy, I'm gonna click the link, and this is what your buyer is gonna see. So I'm actually a terrible example because I don't have a headshot. If I had a headshot, it would up there next to my, name. So all of you have headshots because your profiles are totally set up. So your picture would be there, your name, your telephone number, your contact information, and then here it says, empowering your home search, a comprehensive home buyer packet. I'm gonna hit get started. Alright? And now this is the buyer broker agreement, which I can come in here and I can read. And there we can see percentage of purchase price, four percent plus a transaction fee. K. Everything's there. If I wanna download the PDF and view it full screen, I can do that. Alright. Whoops. And then when I'm ready to sign, I come down here and I click sign agreement. I have to agree to some terms. Alright. I gotta type in my name, Tracy m, accept signature and sign. Boom. We now have a signed, pre touring agreement. Alright? It is just that easy. But but but that is not enough. Okay? That is not enough. We want you to be able to do a presentation. So all I did there was I sent Tracy just the agreement. Nothing else. And maybe because Tracy is my friend or I'm standing with Tracy and we just finished going through my magazine, maybe that's all I need to send Tracy. But let's say we need to do more. So now I'm gonna go back to my laptop, and I'm gonna share my screen again. And we're not gonna have any technical issues. Okay. Speaking into existence. No. Don't do it. Don't do that. Alright. So this customized step screen let me make this a little bigger. That I kinda glazed over and see. This is where my headshot should be, but I'm a terrible agent, and I don't have a headshot here at LPT Realty. So I would have known, hey. You don't have a headshot guy because there's this question mark here. Alright. So now let's say I wanna turn on, some information for Tracy. So you can see here, I have benefits of homeownership, best practices for house hunting, eight reasons to work with LPT Realty, find the perfect home with LPT Realty, understand the updated process. Do these sound familiar to you guys? Resource available at LPT Realty. These are the same pages that were in the beginning of our magazine. The same content that is on the flyers I showed you, they also exist here. I've got some people saying they can't see see the screen. Let me try stop. I'm gonna try stopping the share and starting again. It's it's on them. It's on? Okay. You may have to, like, look around. You may have to change your view, like, what is it? Like, gallery view maybe or presenter view or speaker view. Try some other views if you're not seeing the screen. And they have to slide to the next screen. Yeah. Alright. So so this is the content that I took you through in the paper format. Alright? Now we have it in digital. So I'm gonna turn on benefits of homeownership because I want Tracy to see that. I don't want her to just get the agreement to sign. I also wanna provide her the content that LPT has created around benefits of homeownership. Now I can customize and preview that content by clicking right here. So this is what Tracy's gonna get, build equity, stability and control, tax benefits, customization freedom. These are the benefits of a ownership. Now let's say I wanna change that, like, build legacy. Okay? I can edit it right here, and then I come up here and I say save step. Alright. So we have all of the content preloaded for you, but if you decide you wanna make modifications to it, you can, and that's what Tracy will then see when I send her the link. Let's go down to eight reasons to work with LPT Realty. We're gonna click customize and preview. Again, you don't have to customize. You can just turn it on and go. Alright? I'll turn some on that I don't customize. Alright? So here you can see this is what Tracy's gonna see about eight reasons to work with LPT Realty, expert guides, personal advocates, and I'm gonna say, I like expert guidance better. You know, I don't wanna say expert guide oops, guidance. I wanna say expert guidance. I'm gonna click save. Alright? Now I'm also gonna pick the resources available to you tab, but I am not going to customize that one at all. If I wanna preview it, I can click the check mark and I can see what it's gonna say. I'm gonna uncheck that because I am not trying to customize that one, and I'm gonna save my steps. So this is now saved, and the next buyer broker agreement that I send out is going to include the benefits of homeownership, the eight reasons to work with an LPT Realty agent, and the resources available to you. You can turn on all six if you want to. You can turn on one. I did the first one turning on none. Alright? Absolutely available to you at your choice. So now I go in, and we're gonna send another agreement to Tracy. So I'm gonna go Tracy m, and I'm gonna put in her cell phone number again, four zero seven nine two nine two three three five. Notice you can go email address. If you put both, it'll email and text. If you just wanna put an email in, just put the email in and you just need one of the two. But if you do both, they will get it through both methods where they can click the link. This time, I'm gonna charge Tracy five percent because I'm I'm I'm providing all of these amazing resources for her, to be a more informed, home consumer. And I'm a click send link again. So it goes out. And you can see here, by the way, I can see that my last one I sent Tracy has been signed. Alright. So the one I sent Tracy earlier now shows sign right here. And then if I wanna sign it as the agent, I click sign right here. I enter my name as the agent, adopt and sign, accept. And now we have a fully executed buyer or pre touring agreement, pre showing agreement. I gotta get my language right. On the first one, I sent Tracy, and now we're gonna flip over to Tracy's phone and take a look at the second one. Here, you can say only show me the ones that are unsigned by the buyers, only show me the ones that are unsigned by me. We're gonna be adding more toggles and sorts, but this is a place for you to manage all of these, all of these agreements. Alright. So now I'm gonna flip back to Tracy's phone. So I'm gonna stop sharing my screen and back to Tracy's phone. Alright. So Tracy is gonna have a new text message now. Alright. So here's the new text message from Remedy to Tracy, and we do I do see that little error. So that a after the realtor is, text message language not understanding the trademark r. So we're gonna get that fixed. I'm gonna let Dev know as soon as we get off here. So now I'm gonna click the new one. So now Tracy gets a new one. The experience starts off the same way. But now when I click get started, look what we have, benefits of homeownership. And it says build legacy because that's what I edited it to. Remember, I think the build equity was what the default said. I use the editor. I change it to build legacy. That's what Tracy now sees. So Tracy takes a look at benefits of homeownership, and then she clicks next. And then Tracy sees eight reasons to work with LPT Realty. She scrolls through these. I'm building value. This is all the same content from my flyers and my magazines in a free digital portal. I click next. Resources available to you. Seven home buyer strategies, nine critical questions, all the things that make us LPT. And now I'm gonna ask for the signature because I showed Tracy some value along the way. Tracy loves it. Tracy's getting charged a little more. I click sign agreement, accept the terms. Tracy, accept and sign, and we're done. All set. Tracy has now signed our second BBA agreement. So, again, you have complete ability to customize which of the six pieces of content that you wanna show. Right? You can do it with none. You can do it with one. You can do it with all six. You can modify it. You can make it say what you wanted to say. All those changes are saved. So you can set it up one time and never mess with it again, or you can toggle things on and off buyer specific. It's your choice. Some people may say, you know what? I'm just gonna go straight for the signature. I don't need that. It can be emailed. You put an email address in there instead of a cell phone number, and the exact same message would go to Tracy via email. She clicks the link, and she lands back on the web page. So, again, you have the full buyer broker presentation that is available in print, in a magazine. It is available in individual flyers and notepads, and it is also available in a digital free system that can collect the signatures and help you manage the entire process. Alright. Now this is not a replacement for dot loop. Okay? Your individual state buyer broker agreements will continue to live in dot loop. We're adding Skyslope next month. They'll live in Skyslope as well. We are not trying to build a full blown fifty state compliant buyer broker offer contract system because companies like Dotloop and Skyslope have done an amazing job of that. We wanted to build something that we saw as added. Remember, we don't build technology just to build technology. We build technology when it is additive to your experience, additive to your process, and we felt like this was a place for us to do that. Building value, educating the consumer, being able to get the required signature and the disclosure of compensation as frictionlessly as possible, which was our committed mission on that that real on that motivation Monday we did four days after the settlement is now we have delivered to you. And on the heels of two weeks of in-depth five times a day live training with executives and leadership level classes. I know you guys are now ready to put this on top. Alright. And so again, all of this is gonna go live today at five o'clock. You'll be able to log in and you'll see the buyer portal down there. So you can send out pre short pre touring agreements. You're gonna be able to order your your buyer power tools. Everything we've talked about will go live today at five o'clock. But I hope you guys see how impactful this can be to your business. We're gonna start having trainings next week. So we're gonna flip over next week's training calendar to do trainings on this. I mean, today was a great example. I walked you guys through a lot of it today, but we're gonna do additional trainings on this, make sure that you understand exactly how to use this new technology because we wanna make sure that our agents are more prepared than anyone, both from a mindset and an educational perspective, but now also with the technology and marketing perspective because that's what it's all about. We want you to show up like no one else. We want you to have that unfair advantage. That is my commitment to you, and we've been delivering it from day one here at LPT, and we will continue to innovate and deliver it as we go. So, gentlemen, my co panelists, let's get your thoughts on on this monumental unveiling of both buyer power tools here in front of us and then our digital buyer system online. Yeah. So I guess I'll I'll start. You know, I love this. What I love about it is that it's additive to your business, Robert. You said it. It's not a replacement. Right? If you're gonna go out there and figure out ways to add more value to the transaction, use this as an opportunity to create a better experience that wasn't available before because you couldn't be in control of of what you were compensated for. I I love that you've got these tools to be able to do that. Again, it doesn't replace that. It's additive to it. The education piece and going out there and thinking about where do I have holes in my experience right now that I can make better? How can I fill those gaps that I wasn't maybe necessarily incentivized or didn't have the ability to do before? Let's continue to think about that. But this is the easy button to that conversation. You see that? This is the easy button. So I love that. I love that we think about it that way. I'm just excited to see our agents continue to go out there and win. Be confident. You are worthy of of of bringing more value to the transaction and making more money. This is not about doing the same thing you did before or being like, well, at least I'm not slowing down that much. This is about figuring out a way to make more money, to do more, to create a better experience for your consumers. And so we're so excited to be able to partner with you on that. Yeah. Absolutely. As an LPT family member, this is our commitment to you. The commitment to watch what's happening in the industry and continuously innovate to ensure that we are arming you with that unfair advantage that Robert keep mentioning. You know, we wanna have your backs. You know, as new things are called for, now the industry has created this forum where buyers are gonna need to have an audition with their agents. Let's arm you differently. Show up differently. You know, we wanna make it convenient for you. As Matt mentioned, this is the complement your efforts. Remember, nothing, replaces that organic confidence that you will have when you interact with your customers. So if you're not there yet, if you're tuning in later on during this marathon, like, please go back, watch some of the classes that we held over these last two weeks. You know, gain that organic confidence and then use these tools to complement those efforts because you will show up differently. You know, imagine those that are gonna go to, you know, buyer presentations without these tools. They are gonna show up so much differently than you. You know, you are gonna go in there with a purposeful organized approach, have dialogue and conversations with your customers that are that is really gonna shape your relationship with them in a very different way relative to others. You know, I remember, back in March when you actually, announced what was coming. Yeah. You were still at the competitor. I was gonna say I was sitting I was sitting at a different desk, and I was like, yeah. Okay. Sure they will. And what's been extraordinary is really being here and understanding your vision and also your heart. I mean, you know, we were all still working on this at midnight last night, and you're up at six in the morning and at the print shop and making sure that it's all there. And that commitment is what is, to me, the heart of what LPT is. And really coming in and having all of this delivered to these agents is extraordinary because this is the advantage in what is our new normal. No one else has this. That's what is so exciting and impactful for me. Yeah. Yeah. Absolutely. Other people may have an esign platform. They may have something similar to Dotloop or SkySlope. This comprehensive combination of a buyer presentation backed by both digital assets and print assets then leading to the final signature required on the preshowing agreement, this doesn't exist anywhere. We built this for you guys because we want you to win. And, look, this is the beginning. We're gonna continue to iterate. Listing power tools got better and better. And once this is in the field and you guys you guys use it and you come back to us with recommendations, I already saw some things like, hey. Can we integrate video? Yeah. We can build that. We can add to where you can you can put videos in there. We can cut default videos that are there, and then you can replace them with your own videos. Like, the the really, the possibilities here are limitless. Alright? And so we wanna help you guys win at every level. You know? And so as you have ideas, as you see things like, one idea I had was, can I send the presentation out without the signature? Today, you can't do that. I didn't think about that. That wasn't how we planned it. Yeah. But I think being able to turn the signature off, that probably makes sense. So you can then just use it as a presentation tool. So all these little things that we're gonna build and iterate, while this is amazing today, it's gonna get more and more amazing based on your feedback in the coming months because that's how we made listing power tools so great. That first six months after we released listing power tools, it was like everything continued to get better and better and better. And, look, all listing power tools, it was like everything continued to get better and better and better. And look, all these ideas, I love it. Social media posts, QR codes, the the the possibilities for us now, because we have listing power tools fully ported into Connect. I talked about this on stage at our convention. I said if our competitors should be worried about us now, they should be really scared once listing power tools gets fully moved into Connect because our ability to launch technology like this and innovate and make new changes is going to be unmatched because we finally united the two platforms, and the two platforms are fully united now. So, yeah, things like QR codes, better social media posting, Desi images to advertise this stuff, adding video to the editor in the widget. We'll have Larry Bird do some default videos, and then you can replace them with your own videos. Like, this is all the stuff that we can build for you now that we have this out there. And I'm so excited because a lot of our agents are heavier on the buyer side. And Listing Power Tools was fantastic, and we wanna help every agent break into listings. But now we have a tool that we know every single agent here can win with, and that is going to be the absolute best suite of buyer powered tools you could have ever imagined. We have launched phase one of that today, and I can promise you it will only get better as you give us ideas and you give us feedback, and we continue to iterate and make this thing better and better and better for you. So keep those ideas coming in. Keep thinking as you're using the tools. Put in tickets with those what if scenarios. Like, hey. We were using it today, and I wish it did this. I wish it did that. This is exactly how we wanna drive things forward because we are just getting started. We're a little bit over a two year old company. Mhmm. I will put our technology and our creativity and our marketing and our culture against any company in this business, ten year old companies, fifteen year old companies, thirty year old companies, hundred year old companies. I don't care. LPT is here to win. LPT is here to stay. And, again, these last two weeks is such an example of who we are as a family, who we are as a brokerage, our commitment to you, your commitment to us, and that is how we win. So five o'clock today is when the easy button will appear. Alright. The tile that I used, that you saw me use in the demo, is gonna magically appear today at five o'clock. Alright. So if you've got buyers going out this weekend, you can log in at five o'clock today and and hopefully don't crash the system then. Alright. My gut says that not everybody's gonna remember to log in at exactly five o'clock, so we're probably gonna be alright. I think they set a lot. I think they set a lot. We'll see. So at five o'clock today, the the the tile will appear in order to, start sending out the the digital versions, and then the the the power pack will appear inside of marketing tab. Alright? It's not inside of property marketing because it's not property marketing. It's gonna be inside of the marketing tab. That's where you go to order. The same place you order your magazines, like where you get your seven home buyer strategies and active marketing plans, that's where you will order the buyer power tools pack. They will start shipping out next week. How fast you get it is gonna depend on how many of you crush us because, again, the print shop is not built to put out ten thousand of these in one day. Right? Like, we can handle normal demand, but when we launch something new like this, chances are you guys are gonna crush us. So, just give us a little bit of patience, a little bit of grace as we go to get these out because we're gonna have a lot of workload. But, hey, I'm excited to be partnering with all of you. I'm excited to see what we can do together. I'm excited to see LPT agents win at an even higher level, have this unfair advantage because it's more important now than ever because there are a lot of bad drivers. There's a lot of things happening. Alright? So you've gotta be ready. So five o'clock today, the digital product will go live as a tab and connect. Five o'clock today, the buyer power pack print product will appear for purchase. Again, ninety nine bucks. I'm covering a hundred of it. Eventually, it will go back up to the full one ninety nine, which is worth every penny. I mean, this box is probably worth five hundred dollars, you know, maybe more, you know, especially if you had to go have you go have a design, it's like two thousand dollars. Yeah. Yeah. Absolutely. But, yeah, we wanna get this in your hands because we win when you win. We want you to get those deals. We wanna win with you as your brokerage. Alright? And so that's what these tools are all about. So with that, I'm gonna turn over to the panelist for any last words, and then we'll let you guys go get back to your days and and dream about the amazing tools you're gonna unlock at five o'clock today. Yep. So kind of my final thoughts, guys. I know that we've this conversation is centered largely around commission changing and and money and and, like, like, we get it. We we know why it's scary. We understand that this is connected to your livelihood. But something we want you to think about, if you wanna make more money, don't focus on the money. Focus on the value that you bring. The money will take care of itself. So while we are talking about, you know, commissions becoming more transparent and making more money, the focus, what you should be going out there and doing is thinking about your sales process and how you bring more value to the transaction. The money will take care of itself. Yeah. We cannot express how proud we are of for each and every one of you guys. And, you know, let's do this. You know, as we're entering into this next era, you know, let's let's be the example to the industry. You know, let's you know, there's going to be stressful moments. We are going to interact with individuals who may not have the same knowledge, but let's be that resource. Like, let's be that, you know, northern light to shine them into the right direction and create some of that clarity. We can do it. We are prepared and, you know, go out there and keep winning, guys. You know? And I'm proud again of each and every one of you guys for sticking it out and continuously being resilient during this transition. You know, I'm looking at this, and it's a a Friday, in August, and you almost had a thousand people on here at the height. And these are the people who are the true professionals that are invested in their career that wanted to know what these tools were, wanted. I've seen people that are saying on this chat, can I go to the print shop now? Can I wait at five o'clock? It's like, I think you might have a line outside the print shop. But I love the commitment of everyone who's here because you truly are the professionals. And this is what I'm seeing in there, LPT for life. I couldn't agree more. That's it. Yeah, guys. We're so proud to be in business with each and every one of you. We're proud to be on this journey. We've got thirteen new states coming up. We've got some really big ideas coming up, and I I'm gonna leave you with a little quote here. Big tease. I may get some odd looks here because this is this is where we're going next. It's a big part of what we're thinking about. I had a slide I was gonna show over this, but I'm just gonna say it. So when when we sat down three years ago to design LPT Realty, the two biggest real estate companies in the country at the time was eXp Realty, who was number one by transaction count, and Compass, who was number one by volume. And I asked myself a question, and this is all I'm gonna say. Don't ask me anything else about it in the chat. What would it look like if both of those brands, both of those models were owned by one holding company? Alright? And everybody who thinks I'm crazy right now, all the same people who thought I was crazy when we launched LPT and we said we're gonna go disrupt the cloud brokerage space are thinking, did he just hint he's gonna go disrupt Compass and the luxury space at a different level? The answer is yes, and that's all I'm gonna say today. But that's one of the things we're gonna talk about next. What if LBT and Compass were owned by the same holding company? What would the rep share opportunity be? What would the stock opportunity be? What would the collaboration opportunity be, how much could consumers win if someone could go out there and execute on that vision? And I think that someone may be in the industry now, and I think that someone may have about ten thousand people in their camp who are gonna help them do it. So we'll be giving you more information on that in the very near future. And with that, we're gonna let you guys go. Go have some fun out there. Go sell some real estate. We love you all. Thanks for tuning in to this amazing real estate first Friday. Awesome. Alright. Awesome. Yeah. Note: The transcript embed requires a player embed to be present on the same page.