Okay. We'll get started right at eleven o three. We're excited about today, for a couple of different reasons. One, it's Friday, and that's always a positive thing. Yeah. So we, it has been a super, super long week and really almost a like a long month, man. We've just been on the grind this month. This year has things going on. Grand Prix happening next week. I can't I I look super forward to that. You know, that's such a great event. It's such a fun atmosphere. For some of you who've never attended, I mean, it's this theater inside of this hot indie track that's getting built out. The vibe is great. St. Pete is beautiful during that time of the year, so I really look forward to connecting with a lot of our agents. Yeah. Agreed, Ben. And I think the weather's gonna be perfect for for racing. We're getting whacked with a little bit of cold. Cold. Yeah. But it's gonna be gone by it. Yeah. But So it's funny. I woke up this I went outside this morning. It was, like, thirty eight degrees. I'm like, what? I thought it was supposed to be warm. But, anyways, I'm always talking about weather because my my Caribbean blood, is so against the cold weather. But, anyways, alright. We're gonna go ahead and jump in. My name is Matthew Hodge, executive vice president here at LPT Realty. I'm joined by Lewis Fuhrman, my co VP. And, each Friday, we are, you know, bringing insight to you in terms of things that you can do to start your business and, sorry, to run your business. And so it's not just about things that are, hey. I'm a brand new agent. I'm looking to to get started. It could be, hey. These methods are could be adopted by large team members, by team leaders to to run their teams, by individual agents. We try to find those things that push everybody's business forward. And there's a kind of a a thing that happens in your career. Like, sometimes you'll start doing one particular action. And then as your career progresses, and maybe you get busier and busier, you start letting go some of those things that initially got you busy because you believe that you need to evolve it to that next best thing. And, we actually see that as as a pretty big mistake in a lot of people's careers because while they may end up substituting what they were doing initially for something else and maintaining their business, they still let something go that was working for them because they wanted to go do something else. And so, today's topic, we're gonna bring on Pamela Tucker here in a minute who is a team leader out of North Carolina of the Tucker Group. And, we were talking on motivational Monday about things that you can do to prime the pump and to, you know, basically plant the seeds and prepare for the boom during the bus periods. And so, I was a big proponent of open houses because that's literally how I started my career inside of real estate. I would go to anyone who had a, who would offer an open house with inside of my my office, and then there was someone in my office who did a ton of REO properties or foreclosure properties, and so they were always vacant. And so he gave me kinda like the blanket statement like, hey, man. Anytime you wanna do open houses at my vacant listings, you can do that. And so I literally would be like, hey. It's Wednesday. I've got, like, three hours to kill. Let me just go put out a bunch of signs in front of a house and hold the open house for an hour or two and then move on to the next, you know, time that I could do it. And then sometimes it was more, you know, prepared where it was like, hey. I'm doing it on Sunday. I'm promoting this particular property. I'm putting it inside of the MLS or having him do that for me. You know? Like, I'm I'm taking that approach. And so it was really a a big jump for my career. And and because of that, I ended up selling more houses than anybody else who had started in my office that year and ultimately ended up almost doing about sixty houses with just me and one other person. And so, you know, it is a great way to think about, hey. If I were still doing those things today, at what point would that not work? Yeah. Right? Like, you could always leave that as a piece of your business. It doesn't have to be just when you're starting. Like, you can be an established agent and still do those things and still get those results. So with that being said, Pamela Tucker, had two hundred and seventy plus people walk to through her open house. They they do, like, a a a system we're gonna expose you guys to today. Two hundred and seventy plus people. And this is not like a year ago in or several years ago during heyday. This is like a couple of weeks ago that this happened. Incredible. Yeah. Incredible. And so because of that story, we said, hey. Let's bring her on and have her share with us how she utilizes this as a lead source for her team, how she's generating these incredible results, and, you know, ultimately, like, what does that look like from promoting the event, what you're doing at the event, and then how do you follow-up with that many people afterwards? So that's what we're gonna go through today, but, Louis, I'll turn it over to you for some reason. And I I like the segue between those two items because that is a real problem inside of our industry, this concept of I'm a brand new agent or maybe I'm a beginner agent. I find something that helps me get propelled to become, let's call it, an intermediate agent. And then what happens when you finally click over? I've made it. I no longer have to do those things that got me here, and I'm gonna go find the next great thing to do. Right. That is a flaw that we see oftentimes happening. And the one area that's typically the first to disappear is the open house. Correct. You know, because of the work involved, because of the setup that takes into play to make it happen, we see the open house aspect of it as that first one to ultimately fall off. And this is how I like to think about it. You know, as you're progressing through your career inside of real estate, treat every opportunity that you have as the foundation for that next thing. You know, you're building a house and you have to build upon it. Don't eliminate the base. Don't eliminate the foundation as you're progressing, but stack upon it and find ways to make those things efficient as you're working through and developing new concepts and new goals. So that way, these things stay intact. Because if you are generating ten, fifteen, twenty deals a year just from these open houses, why shut it off? Like, we're in real estate. Every transaction has a big price point to it. Like, twenty transactions a year in open houses is a lot of business. It's a lot of dollars. It's a lot of dollars that maybe you can take and reinvest in this other thing that you're trying to develop or find a way to keep those systems alive. And I love to have Pamela on here today to kinda share her experiences, and what a success story. I mean, two hundred and seventy feet walking through the like, that's massive. Yeah. That's massive. Massive opportunity. Two and seventy people, so he doubled. Double. Double. My math is not math. He has double. And if a dog walk through, it's four. So cool. Let's go ahead and bring, Pamela on. David, if you could bring her up first. Hey, Pamela. Good morning. How are you? Morning. I'm great. How are you? So excited to, to be with you this morning, and thank you so much for for giving us some time today to walk us through your open house system. So we're gonna start off real quick just by understanding a little bit about you. You know, where do you operate? What's the size of your team? How long have you been in real estate? Give us a little background before we before we jump into the open house strategy. So I've been licensed for about nine years. There, we're here in, the Raleigh area of North Carolina. We service Raleigh, Durham, all the surrounding areas. We have a high focus in Cary, North Carolina. I have a team of five. I have marketing director. I have somebody who handles, like, our listing and listing coordinating. We have two other agents who are just focused on working with, buyers and sellers. Fantastic. And so, today's topic obviously is gonna be around open house, and I know that you're gonna walk us through your strategy and and how you utilize that as a pipeline of leads for your for your team. And, again, just kind of reading through the criteria that you put with, you know, two hundred and seventy plus people. You received multiple listings from that, ten plus buyers from that. So you're utilizing this as a system to feed your entire team of of of five people. And so, you know, is that something that you stumbled upon? Was it something that you recognize that you were really good at? Like, how did you get to the place where you said, hey. I'm gonna go deep on Open House and make that make that our thing. So we look at, our numbers every year, and I have the agents trace back where they, receive those leads. Right? And when we looked at that, we saw they were really coming from our farming area. And so we just instead of kind of going wide, we went deep. And so we really doubled down on our farming activities. Each one of the agents picks a certain farming area and that they're focusing on. So, again, we're not we're just going deep. We're not going wide. This particular farming area, we have been farming for years. And so we build upon this every single year, and we really just are the neighborhood expert there. Everyone knows who we are, and they know the level of service that we're providing. So we have an excellent reputation, but we're really, it's about our, multi level, multilayer approach that we have to farming that helps us with the open houses. Awesome. Okay. So let's go ahead and jump right in and, walk me through you you gave us a couple examples where you've had literally hundreds of people. Now this is not just a one time thing, and I get that may represent some of the highest activity you've had. And so we're we're highlighting, you know, that today, but we're gonna walk through the system that you utilize to prepare for the open house beforehand, what you do during the open house, and then how do you follow-up after the fact to turn that into business. So I'll turn it over to you to walk us through your full strategy. Sure. So we have a certain cadence that we follow, and we do this with every single one of our listings. And so on Wednesday, we send out our, circle prospecting letter. So if we know we have a listing coming up, like, we had one that went active yesterday, on Wednesday, the circle prospecting letter goes out. That circle prospecting letter, comes from the seller. It goes out to that neighborhood. It's, and I'll tell you, like, a little bit about what that letter says. So it says, this one is for the Highcroft neighborhood. It says, dear Highcroft neighbors, the Rose family is moving after many cherished years in this neighborhood, and it just goes on saying all these lovely things about the neighborhood. It says these are some highlights of our home. It's a five bedroom, four bath, first floor guest suite. It goes on to say when the open houses are, personal invitation from the seller to the neighborhood, come to our open house. And then we wrap up with saying, if you know anybody who would love to live in this community as much as we would, please contact our agent, and here's her information. So that goes out to every single homeowner in the community. So that goes out on Wednesday. It lands on Thursday. And the reason we do that is because our listings go active on a Thursday. So they go active on a Thursday, and so that helps disseminate all the information through the MLS, through, you know, realtor dot com, Zillow, all the other sites. It also helps us do a property specific site, but showings do not start until Friday. So on Thursday, what we do is we call, all of the people who are on our would you like to be the first to know? This is I don't even have that sheet here, but we have a, sheet that's called, would you like to be the first to know? It goes in every single one of our open houses. And what we do with that is when somebody comes into the open house, whether they have an agent or not, there's, a place for them to fill out and say, we would like to know about any properties that you have in this community or the surrounding communities. So that Thursday, we're calling everybody who's on this list, which is hundreds of potential buyers, And we let them all know about, hey. We just had a listing that went active today. It is eleven twenty four Tamworth Hill Lane, and we give them information about the property, and we let them know about the open house. The agents make appointments right there for those buyers to meet us at the open house to preview. And so we also go out on that Thursday, and we use all of our LPT, collateral, print collateral. So we're using the door hangers. We're using the just listed postcards. We are, sometimes giving out even the larger pieces. And so the print collateral looks so incredible. It looks so much nicer than anything else anybody else has got, going on there. So that's definitely, very attractive. We also do a targeted, email to all the agents who have shown similar properties. We send, we also put this in our newsletter. We do all kinds of social media posts, and then we do, paid ads based on that. Go ahead. Perfect. I'm gonna I'm gonna stop you right there. I wanna I wanna break a couple things down Yeah. That you said that I thought was so important. So, one, I saw some questions in the chat asking if you can have a copy of this. At the end of this, session, there will be a QR code that you can scan. She's gonna walk you through. I guess it's it's a it's a PDF you can download kind of her open house plan. I'm not sure if the verbiage for you the letter is inside of there, but it lets you know, hey. This is when we send this letter out. So you can figure out what your own verbiage would be, but she's gonna share with you. Hey. Here's what we do, you know, day one before listing. Here's what we do day of listing. Here's what we do. So it'll be the full plan that we're gonna go through today. So thank you so much for sharing that. That's one of the one things we love about our LPT agents is that they're always coming from an abundance mindset. They're willing to help other people share and grow, and, and that's so amazing. So one thing I wanna kind of go back to real quick is that and I thought this was absolutely genius. And you are literally the first person I have ever heard do this, which is you send a letter out to the neighborhood from the sellers saying, hey, guys. We've loved it here. So many cherished memories. Let me tell you a little bit about my house. That is such an amazing idea. Like, it doesn't take a lot of work, but it's just so smart. And I I truthfully, in all of my years, have never even thought about that or heard anyone who has done that. So kudos to you and your team for doing that. That is such amazing way to be visible in the community and not sound salesy. Like, it's just a such a potent piece. Yeah. What what an incredible nugget that is. I mean, that truly is again, I've never really thought about that, doing it that way where, you know, the property goes live. I believe you said, Pamela, it goes live on a Thursday. So Wednesday, you're kinda giving that sneak peek what's about to happen to the neighbors. Like, what an amazing concept. Like, oftentimes, when we think about open houses, we think about the day of. Right. Right? You know, canvassing the day of, going out there the day of, but you have a system for the entire setup. Yep. And you're basically increasing awareness and conversion from all touch points because I could imagine, you know, you even acquiring this listing when you're having conversations with the seller and telling them about your plan to sell their house, all of this becomes part of your plan. Right? Like, on Thursday, we're gonna go live with your property. On Wednesday, we're gonna send out a personalized letters to all of the neighbors. On Friday, this is going to happen. Showings are gonna begin. On Saturday, we're gonna start our first open house. Here's how I'm gonna canvas the neighborhoods. Like, now you've just increased your conversion to land the listing. Yep. And then implementing that plan, you're creating the awareness, generating buzz. You know, you're be becoming the staple inside of the community. Like, hearing this purposeful and organized approach, like, guys on this call, like, these are hard nuggets, guys. Yeah. This is an amazing system that could be implemented in each and every one of your guys' processes and system. That's right. And one other thing I wanna talk about too is that she she said it very quickly. I understood what why why she's doing it, but she said, showings don't start until the open house. So the the property goes active, but even if you wanted to go see that, you couldn't schedule a time to go see it. You have to come during a period of time where they're likely gonna be with other buyers. You're gonna create a sense of urgency. You know, the representation of the seller's gonna be there, who can walk them through any features. Like, beautiful beautiful way to start it off. Alright. So I'm excited to continue going. Let's, let's see what you've, what you've got next. Sorry to cut you off, but I just wanted to add a couple of those quick things. Quick thing. When you do your letter, when you send it out, we make sure you have an image of yourself on there. There's that personal connection. They now see your face. Right? And and they'll consistently see that when you're farming the neighborhood. And so and then also your return label should come from the seller's address. Right? That home address. So we send these letters to our sellers and say, can you just proof this, make sure you're okay with it? Sometimes they wanna change a few little things in there, but the seller is very much involved in that piece of it. So, so that's what we do Wednesday and Thursday. It's really important that we are calling, any any perspective, agents who had shown our other listings that we know that this would be a great fit for them. When we send out the, email and when we call, we get immediate really, really strong response. That's how we're setting up the appointments for these open houses. I make sure that I'm at all the open houses. I'm there Friday, Saturday, and Sunday. And so we'll go to so we talked about Wednesday and Thursday. So for Friday, what we do, the the listing, we're now having showings or starting. We have our weekly email to all our database that goes out on Friday. They get all the information about that, new listing that helps drive in you know, that helps drive, more traffic through the open house. We're running additional ads, through social. These are paid targeted ads. And then, the open house kicks off four to six. And the reason that we do four to six, that's in the winter when it gets dark a little earlier. When we are in, like, spring, summer, fall, we're more like a five to seven. We get a lot of people coming through on that Friday. We like Friday because if someone has weekend plans, they do have enough time to pop in on Friday before they're going away. And so the next thing that we do is the open houses on Saturday and Sunday. We do those extended open houses from twelve to four and give them plenty of time. We have two agents who are, at the house at all times. I'm really focusing on potential sellers that might be coming through. I have other agents who are with me who are focusing on the buyers. But we have so much traffic. We have to have a minimum of two agents there, and it's very systematized of how we have them sign up, sign in, how we can get them signed up for, would you like to be the first to know, which is a very big part of what we do. And so we have this, great list of potential buyers, and that helps me sell the next home. Right? It helps me land that next listing appointment. Again, our high quality print material from LPT is in the home, which shows really wonderful. And the sign in sheets have we put everything our sign in sheets, we then take them, them all the agents responsible putting them into our CRM, and they immediately go on to a follow-up drip campaign. Another thing that we do, we do an excessive amount of signage. So we do capture some people who are just kind of driving by. They see all the cars. They wanna jump in and go see the open house also. And then we are cross promoting other listings. So when we are there and a buyer walks through and says, love the house. It's not quite right for me. We just had that recently, and I said, you know, what's the problem with the house? Too much square footage. Great. We have one that's a thousand square feet smaller, and that's coming on the market in two weeks. And so now they're staying in touch with us, and then we're promoting all the other listings that are coming up coming up, and then we can drive traffic through there. And we really built that rapport with the community that we are very trusted within the community, and we're trusted by the other agents where they'll just send us their buyer during the open house, and we know we'll take care of them. We won't steal their buyers, and we're happy to really, give them an in-depth showing of the property. Okay. So we're gonna take a quick pause real quick because if if you're okay with us jumping in right here Please. I want to I wanna kind of talk through some of those things again that you that you talked through. So one, you've got a system where, hey. Because we are so used to generating this amount of traffic, you are gonna fulfill this role, and I'm gonna do this. I'm going to try to figure out who are sellers and make that impression with them and speak to them at that level. And you are gonna be the person who is handling buyers and, you know, potentially, they're interested in this house, so you're figuring out what they are interested in and letting them know that they can you know, if this isn't the right property for them, which we know statistically, the majority of people walking through, it's not going going to be the right house for them. While sometimes it is, we know a large part it's not. We have access to other houses that may fit your needs, and here's how you find that with us. Like, that whole system covers the full gambit. The sellers, the buyer who could be interested in the house that you're standing in, or the buyer who's actually in the market that this house doesn't work, and now I have the opportunity to find that that house. Like, you are literally covering all three facets of it. So And then one and then one additional touchpoint that you mentioned was your relationship building inside of the industry. Like, you're also reaching out to other buyers' agents who have maybe not had successes with your other listings, and you're even reaching out to them. Like, there's, like, not one aspect of the business that you are not touching through this approach. And what I love is you're you guys are showing basically the quality of your services through your actions versus having a campaign that basically says hire me as your realtor. Correct. Right? In essence, basically, that is the ultimate call of action. Like, here, like, you are showing what you are doing, and that is naturally going to create the buzz and the interest in reaching out to you for the services because the consumers are gonna say, who else am I gonna hire? Like, no one else is doing this. That's correct. There's letters going out. There's all of this signage. There's all of this buzz. There's all of this contact. There's this purposeful approach. Like, why would I not hire this person? Like, they are the expert. I might hire Pamela to sell my house. You gotta move to Florida, Pamela. I'm full condition, though, Ed. So Yeah. That's okay. I I I play for value. You know, and one other thing, in case you're thinking about this, you know, you are not violating any BBA issue. There's no BBA issues by saying, hey. If you send your buyer to my open house, I'm happy to walk them through and you are protected because, remember, in order for you to be working with them, you have to have those tests of either setting them up on a drip campaign, like working with them in that capacity. So just in case anyone's concerned about that, there are no issues with a, another agent sending their buyer to your open house and you walking them through the house and, you know, then connecting with the with the buyer's agent after the fact. So just wanna make sure that's clear for anyone who could be thinking about that. Alright. So we're gonna move on. Okay. So now you've got these incredible results. I know in the email that you sent over as we were kind of asking your system, you said, hey. I got, you know, two listings from this one. I got ten buyers appointment. So how how does that take place? Is that at the open house? Is it after the fact? Like, are we transitioning to the postpart of it? Like, walk me through that section. That's happening at the open house. As much as we can get done really there, you know, time is of the essence. And so what we're really doing is we position ourselves to be interviewed at the open house. So we're just being interviewed. When we set up this open house, we're being interviewed by those buyers coming in. Those buyers, many of them are sellers. And so I wanna connect the dots on some of this. And, so we had one listing, eleven twenty four Tamworth Hill Lane. That's the one we had two hundred and seventy five buyers come through. It was in three days. We got two listing appointments for that. One of those listing appointments, I booked right on the spot for, like, two days later, and I went to see them. We got that listing, and that was the next listing that went active. So we got, ten strong buyer leads where the buyer agents are in communication with them. We're working on trying to get them into a home. We got multiple offers on that house, and it was under contract by Monday. We really we have it really condensed, and we like to only have it go on for a few days. It's really intense, a lot of people through, but we wanna wrap it up by Monday if we can. And then I had somebody else I was, really pursuing to I wanted to sell their home. They're in a community right besides this one. I invited her to come and see us in action at the open house and see what we do. I often do that. So any of my prospects for selling their homes, I invite them to the open house. I say, I know you're you're selling your home. Come and see what we do and see if it's a good fit for you. One of those sellers came to the open house. She saw what we were doing. She had already had the contracts, but hadn't signed them. She went home, signed them, and brought them to me at the open house and said, there's no doubt about it. I want you to sell my home. And so her house actually goes on the market in a couple weeks. But the one of the the sellers that had come through the house just to see how we operate, we got I booked the appointment, for two days later. That house just went on the market last weekend. We that was five hundred Sears Farm Road in Cary. We got over two hundred buyers through there in a three day time period. We got two more listing appointments. One of those listings goes active in two weeks. We got another six, buyer really strong buyer leads there. We had multiple offers. Two of those offers came from people who went through the open house. Again, multiple offers under contract on Monday. We have scheduled several showings for buyers to look at other properties. We scheduled several of those buyers to go to our next listing, which just went active. And on Friday, an unrepresented buyer came through the house. She was a neighbor who had been seeing all of our circle prospecting. She came in unrepresented. She wound up putting an offer, working with one of my buyer's agents, put the offer in. Her offer was the highest and best and accept it. And so now we are selling her home, and that goes on the market in a few weeks. So we're constantly looking at how we can just maximize our time there, but it is, we're always being interviewed. We want to get every one of those buyers. We know that we can take care of them. We're interviewed by every those by a lot of those buyers are the sellers. Right? We have sellers come in, but we invite everybody on prospecting. I always invite them to the up open house. Come and see what we're doing. They'll be very nice. I mean, that the nuggets do not stop. Yeah. I mean, that concept as well. You have a listing presentation that maybe you've done. Maybe the seller's considering hiring you. And as they're going through that deliberation, hey. Let me invite you to show you what I do and what I would do for you if you ultimately hire me. Like, that is such a phenomenal, like, concept as well. I mean, here's here here's, you know, a a circumstance in which agents, you know, oftentimes say, I can't wait to do enough business so I never have to do an open house again. And you actually turned that around. Yeah. You said, I can't wait to do more business so I can be much more visible through my open houses, and we're hearing the success of what that could ultimately create. You know, going back to how we kinda started off this call with, you know, expanding and becoming an intermediate agent and no longer doing some of the fundamentals of things that we ultimately do, Here, you've built upon that, and you've made the processes that much better. I'm sure you've incorporated new things now versus where it was before, and I'm sure you're constantly adding to those ideas. And it it the testimony is in the pudding, man. Like, it really truly does show the successes around it. It really does. It's it's amazing. And and, guys, I also want you to know, like, as you're hearing her talk, this is a real time strategy that's happening. You know, she's saying, hey, guys. This happened last week. Hey. Because of that, we have a new listing going up live next week. This isn't like something that worked several years ago in the height of the pandemic when everything was selling and there was a frenzy around everything. Right now, a lot of people are like, hey, man. The market is slow. Things I can't get these listings moved. And so you see how this approach is working in today's market. So I really want you guys to think about that as that, hey. Do not listen to what people are saying that the market is slow, that it's just you're just accepting that things aren't moving or that your efforts are not working because it's out of your control because the market's low. That's not true. If you take the right approach in any market, you will be successful, and you will move that inventory. So thank you so much for for highlighting that. Dave, I wanna do something real quick. If you could go full screen on us, I wanna highlight, that QR code. And so anyone who is on the call, you can download or you can scan this QR code. It will take you to a system to download, pretty much her her walk through her three day plan. And so, you will have the steps on what she is doing to create these results. And, again, thank you so much, Pamela, for for making this open for our LPT agents. I know so many people would hoard this information and not share with others, and I I always hate that mindset. I'm of the abundance mindset. I love to be able to offer things of value to help people grow their business and decide what makes sense for them to implement inside their business. So thank you so much, Pamela. We're gonna have you back on here in a second, but give you guys just a minute or two to to scan that QR code. You put in your information, and you will receive a PDF file of everything that she talked through in her system, her three day system so that you can utilize it and pick out, hey. I wanna adopt this entire thing, or I would like to adopt these particular pieces because I'm a single agent. Whatever. But implement this inside of your business. Even if you are a team leader, make sure that your teams are doing this. You will appreciate it. Your sellers will appreciate it, and you will grow your business. One thing I also wanna say is that she has an entire farming system too. We are going to invite her back on March seventh, which is not next Friday, but the following Friday to Real Estate First Fridays. And Pam is gonna walk us through her farming system. So if you heard her refer to some of those things and you were kind of unfamiliar with how she was doing that, we're gonna walk you through her farming system. We may touch again slightly on the open house, but we're gonna walk you through her farming system. So so excited to have her with LPT. We can bring her back real quick, Dave. So, Pamela, we'll turn it over to you kind of for your final thoughts and any words of encouragement, that you would give to any of our agents, listening to, you know, what you've presented today. We put a a great deal of dollars into this, but we didn't start that way. Right? You can do this and order your power pack, print up some material, go to other agents who have listings if you don't have one. This just takes time. Like, there's not an easy button. This is very difficult. It's hard, but there's reward in this. And so you just have to do the hard things. You know? Eat the frog. And so we get great results because we're working really, really hard, but it didn't happen overnight. So you just have the consistency is the most important. We have stuck with this for years, and it builds and builds and builds. So it won't happen overnight, but if you're putting in the work, it will happen. Yeah. I think that's important to note because, again, like you said, there is no easy button. And, you know, if you are thinking, hey. This is how I want to build my business. Right? David, you could bring me back. If you if you want to utilize this system to build your business, know that this is a strategy that you are going to be doing going forward. Hey. I'm not gonna just do this one weekend, then all of a sudden my business is gonna take off. I never have to do it again. You're gonna have to continue to make this a part of your system. You're gonna have to be disciplined in that process to ensure that every listing you are taking this approach. And if you do that, you will turn on a sustain a sustainable lead source in your business. Now you may take that success and say, hey. I wanna add something else onto that. I want to then add Zillow leads or mailer, whatever. Who knows what you choose to do, but it is a adding piece. So so never take something that you are starting with and then substitute it out for something else. Figure out how to build on top of it. And I love that you guys are building on top of the open house, and you're making that one of your main lead sources, but you've also got other things going. So we're gonna talk to your farming piece here in a couple weeks. Thank you so much again for being on today, guys. I hope that you took away some nuggets, some things, and I feel inspired to go out there. And like she said, eat the frog, do the hard things. The resource that you need the most is at the place you least wanna go. That's the reality of life. And so, so excited to have you share, that information with us and looking forward to seeing you again in a couple of weeks. So Thank you so much. Yeah. Thank you so much. Alright, guys. Well, I hope you have a blessed and prosperous weekend, and we will see you on motivational Monday, guys. Have a good one.