06. Team Leadership: Unlocking the Open House Power Pack & Cash Offer Power Pack 4/15/25 3PM ET

Alright. Welcome. If you can give us a quick thumbs up in the chat just to make sure that you can hear us okay. Low. Dave, they say we're low. Come on, Dave. Dave. Dave. Am I talking low? Is that better, Dave? Okay. Thumbs up. You just might have been quiet, bro. I think you just might be timid right now. Maybe. You need coffee or something. It says, check. I do need coffee, man. Yeah. I need my little midday face. Running hard. These marathons, they they come on strong. And we're only day two. Day two. Technically, day one. Alright. Day two. We are going to go I've got the the actual title this time. That's good. I was I was Real quick, since this is our first, team, team track, the three o'clock team track, if you could just throw in the chat for me, if you are a team leader, a team member, maybe an aspiring team leader, or just, just here out of curiosity? Alright. Team leader. Welcome. Welcome. Team leader. Okay. Team member. Team leader. Team leader. Team leader. Working on a team. I like to see that. Me too. Team member. Team leader. Curiosity. Alright. Sweet. Cool. Alright. Good. Well, that is fantastic. And, basically, the the point of this team track is, right, we're having our Ascend Marathon. We're very, very focused on helping you, achieve activities, income producing activities, pushing forward through this spring season to get those extra couple of transactions. You know, very focused right now on how do we help our agents be absolutely as productive as possible so you guys can win. That's what coming to LPT is all about. And so the team track is really about how teams can work together to win throughout these challenges by creating even more velocity inside of those teams. And there are some unique ways that I believe team leaders can leverage some of the tools, can leverage some of the opportunities to create even more momentum as we go through through this Ascend Spring marathon. So, again, all are welcome. We've got team leaders, team members. We've got some some folks who are just curious, some aspiring team leaders. But really the the focus is, helping our team leaders understand how they can best use the tools for team members to then see even higher success than they're already seeing as we go through this window of time. And that really applies to any of the business models we see. Right? We've got, you know, listing heavier teams. We've got teams that are heavy with, you know, Internet leads and lead sources. We've got event based teams. Really run the gamut of teams. And so throughout this track, we're gonna be talking about how team leaders and teams as a whole can leverage those unique team resources in order to drive more success through the spring marathon because the spring marathon is all about success. Now the door prizes, are available to anyone, so we're gonna randomly draw door prizes. They are slanted toward team leaders. So, if you if you win a team leader door prize, I guess we have to figure that out, and we'll kinda play with that, Hodge. Yeah. But but the, the points you can earn through this series are really only available to teams as a whole and team leaders. We're gonna talk about that. But, again, all are welcome to join and listen and learn, but the the prizing really for this section is geared more toward teams and team leaders. So I just wanna get that away. If anyone hates that and wants to drop off now, this is your opportunity. But we hope you will stick with us. Hope you will stick with us. You'll still learn. Yep. So today is really about, the open house power packs and the cash offer power packs. You know, two of the unique products we have at LPT Realty, and two that I really believe, team leaders and teams can lean into to help drive success. And we're gonna talk a little about how you can drive success in the growth of your team and how you can use these tools to attract agents to your team, both inside of LPT and from outside of LPT, as you are driving your team forward, and then also how to drive more success amongst your team members and your team as a whole. So what do you think, Hodge? Should we kick off with the cash offer power pack, or should we kick off with the open house power pack? I think we kick off with, with open house. And the reason why is because a lot of the teams, as they are starting to form bigger and bigger teams, they usually rely on lead generation through digital portals. And where I think there's always the biggest gap is that we don't have teams who are doing that at a high level and then going out there and saying, hey. Then we're also gonna do this other side of either geofarming or print mail or, you know, in person belly to belly belly to belly sales. And so I think it's a great way for us to start, and then we'll go to the cash offer, which probably a lot of team leaders are somewhat used to doing some form of of offering in that sense. Yep. Okay. I love it. And it really is. I mean, it's it's an interesting dynamic. As you're building that team, you know, based on the Internet lead flow, which is an amazing way to build your database, build the overall team's database, drive a lot of activity early on. We do see some team leaders that maybe don't really focus on or attack the listing side of the business as much because most of the the Internet leads we see are more buyer based. Right. And so we do know that open houses, we know listing power packs, listing power tools can all help teams break into that listing side of the business, which then creates all these other opportunities for growth. And we're gonna talk about that today, how you leverage your listings to grow your team, allowing, allowing agents to sit your open houses, a way to try to recruit them to the team. You know, creating opportunities for your agents to sit those open houses to meet more leads, meet more contacts that maybe aren't coming from online. They're coming from the local neighborhood. So a lot of exciting stuff there. So we'll jump right into it. We've got the the open house power pack, which I'm gonna do a quick rundown on here, and then we're gonna get into some of the ways that, that teams can leverage this. Alright. So I I see a question here that that we thought this was about open house and not about teams. So there is an open house class for all agents that's coming up. I believe it is next Monday or Tuesday. We're gonna have that scheduled out shortly. But, yeah, this class in particular, the three o'clock hour during our our marathon is focused on how teams use the tools separately from how individual agents can use the tools. The eleven o'clock track and the special guests, which have been mainly at four PM Yep. Are for everyone. But this three o'clock hour, again, while everyone is welcome to join and listen in, the content is really targeted at how teams are able to use these products. And today's two products are the open house power pack and the cash offer power pack. Correct. Alright. So, why do we have this why do we have a dedicated power pack for the open house? I mean, one, I think it's one of the most important opportunities that we have when we have a listing to really get into that neighborhood, to start conversations. Right? What's the goal? The goal of the power pack is to have a hundred and eighty eight conversations. Well, we see the open house creating an opportunity to have even more conversations. You're going and you're planting your flag and saying, hey. I'm gonna be at this house for these hours. I'd like you to come visit me. Stop by. Let's meet. A great opportunity to then show someone your sample power pack. This morning's class was all about how you show that sample power pack to as many people as possible. Open houses can be a great way to do that. So if you are holding an open house, I would say make sure you have a sample power pack with you because a lot of nosy neighbors, a lot of folks coming through that open house are interested in selling probably even more so than folks actually interested in buying. It depends on the neighborhood. We definitely see a lot of traffic coming through from people who are interested in selling their own home, and they're curious to see what you're doing to market their neighbor's house and how much their mark their neighbor's house is selling for. So the first thing we do is is we flip the sign rider, and we go away from the interior photos, and we highlight the fact that there's now an open house happening. Alright? We've got the the day and the week up here pretty big. We've got the time on there. And a couple of things happen when you do this. When you when you flip the sign rider, you would draw more attention to listening. Right? That person who's been driving home every day and passing the sign and who has gotten used to those interior photos being on on the sign will notice when suddenly there's a new sign rider, and that sign writer says open house. It has the time on it, everything else. Still the same text capture technology, but flipping that sign writer is important. And one of the things that I think is really cool, is one of the things we're talking about today is Teams' ability to allow their agents to hold open houses on each other's listings inside of the team. And so one of the action items for team leaders is gonna be to hold a training inside of your team and to build out a mechanism where you explain to agents, hey. These are the listings we have. These are the open house opportunities. If you would like to participate in one of those, you need to order yourself an open house power pack. And the cool thing here is the agent themselves can order the open house power pack so they can get the leads that come in during the open house. Mhmm. And then when they leave that day, they put the original sign back up so that the agent who actually has the listing can get the leads back. So cool thing there, you can actually switch who's gonna get the leads when you change out the sign rider because it'll be a different agent's number, on the sign. Yeah. I think that's, that's super important. So one, a couple of different things. The team leader has to be able to get their team engaged around these activities. Right? Because, generally, what you'll see is that the members will Oh, she she walked right in front of the camera. Generally, what you'll see is that, members on a team will be kind of used to getting their lead source, and so they just really focus on that particular thing. And some of those additional things that drive revenue and drive additional inquiries and drive additional business, maybe we shy away from that, and that can be open houses. I personally have had someone in my, neighborhood recently, list a house about two weeks ago or three weeks ago now, and they've done an open house every single weekend. And so me just kind of watching it, you know, I'm like, you know what? That realtor really is actually working hard for that seller. And whether they're doing it right and that's producing additional business for them or they're it's producing it in a way that it's actually generating more activity for the the home, I guess, that's remains to be seen. But, Jenny, my impression was like, hey. They're they're working really hard hard to get that house sold. And that's what other sellers will think too. And so there's a couple of different benefits to that. Of course, the obvious is that you are creating more activity. Thank you so much. You're creating more activity. You're creating more exposure for the home, and you're doing the right thing by the seller by trying to get it sold. But then you're also auditioning to all the surrounding neighbors because they're watching that proof of performance. And so if you combine those two, a team that is really good at converting Internet leads and starting that introduction there, then getting the business and then expanding on that because you are then now doing these additional efforts, that's when you start to throw in the second and third gear that a lot of people don't don't seem to do. Yeah. Absolutely, Matt. I mean, it really is critical. And, again, this is where if you if you are a team leader and you have listings, there should be someone sitting those open houses every day. Percent. It's such a great way for newer agents on the team to hone their skills, and there's nothing that says they can't be answering the phone on Internet leads and taking their calls and ups while they're sitting at open house. But it's a great way to really start breaking into some of those neighborhoods. Again, to your point, maybe being too close to it sometimes inside the industry, you may get a little jaded and say, oh, well, the open house isn't gonna sell the house. I'm not seeing enough trying to make it worth my while. But the other sellers in the neighborhood, their perception is, like, agents showed up. Agents showed up for work. Agents out there. They put a new sign out. They put a door hanger on my house advertising the open house. Like, the the end, this agent is working hard. And when you elevate that to the team level, and it's like, oh, wait a minute. I see a different agent out here every weekend working hard. Like, I wanna put that whole group to work for me. These are the little things that really start to make a difference, through through breaking into that neighborhood. They're becoming the team of choice or the agent of choice in that neighborhood, breaking through the consciousness. And, Again, it's about being everywhere with these different looks. And the open house does create that good excuse to put out the door hanger again, to put out the flyers again, to put out the information from the power pack again because there's something new to tell them. Hey. We're having an open house. And I think door knocking for open houses is probably one of the easiest ways if you are if you're afraid to door knock, if you're new to door knocking, if you have members on your team that are afraid of it. The open house is the best way because it it makes a lot of sense to go around and say, hey. I just wanna let you know we're gonna be having an open house. If anyone parks in your yard that shouldn't, if there's any issues, if if there's cars blocking the street, I'm gonna do my best to make sure none of that happens. But if it does happen, here's my business card. Please call me. Please reach out to me. Just wanted to let you know this open house is gonna be going on this weekend. It's one of the most, like, in common sense, non sales y, non solicit y ways to go knock doors in a neighborhood is when you are preparing for that open house. Right. And and when it comes to driving traffic to an open house, if you've never done it. Right? If you've only signed open houses and you've never taken the time to market, you've never used the digital marketing ad that we talked about yesterday to promote the open house, you maybe haven't done the open house mailers, and you haven't used an open house power pack, you are missing the boat on what it can create. Right? Like, you're going to see more traffic when you advertise, when you promote the event, when you let people know it's happening. That's right. Because, again, most neighbors wanna get inside their neighbor's house. They wanna see what the kitchen looks like and what the floors look like. They need to be invited in. And and being purposeful with the door hangers, the thank you cards, the postcards, everything that we've put into the the open house power pack is a critical way to make sure that your open houses are a success. That's right. Yeah. That's right. Yeah. And, you know, kind of the last thing I'll I'll touch on this piece is that when you think about all the activities that you can do from doing from you can generate from this activity. So let's say I do an open house. It's, maybe a different agent every single weekend kinda as you alluded to earlier. Right? You've got that. The the the neighborhood is watching that performance. You then go on social media and you say, hey. Look at all the open houses we've got this weekend. Maybe I have three or four team members. They're all doing different open houses. You can touch so many different areas by one function, which is the open house. Not only are you making that open house more successful and and all the sellers will benefit from that, but you also continue to brand your team in that way. And, again, we're talking very narrowly about just the open house like this one thing. But putting it through all those different avenues, I think, is a great way for you to continue to leverage the open house digitally, of course, building more exposure for the seller, and then, of course, proof of performance to the surrounding neighbors who could be thinking about selling their home. Yep. And so, again, so as we think about this in the lens of the team leader, you know, a great way again, we talk a lot about the team value proposition. You know? And and we're gonna get into the cash offer pack, which is part of our Team Growth Plus offering. And so those of you who don't know, Team Growth Plus is our, internal program where we give team teams and team leaders extra tools to help with recruiting. They get access to agent production data through a system called corded dot I o. We're launching some direct mail and farming around agent recruiting. There's some additional agent tools. Agents who are on Teams that are part of Team Growth Plus, get a discount on LPT Plus. So, again, it's just some really cool stuff that we built into that. But I think really in the lens of, like, how do team leaders best use this? And I think the open house opportunities, right, if you're not gonna have one of your agents sit that open house every weekend, it becomes an opportunity to let agents you're trying to recruit to the team to sit that open house. Right? And that can be agents from solo agents from with inside OPT Realty. That can be agents from other brokerages. But, you know, putting out those opportunities to sit your open houses is a great way to meet new agents that you can then attract to the team. You know? And the idea of empowering them with the power pack. You know? Again, maybe someone who's not at LPT and say, hey. You wanna come sit at the open house? You wanna come see how we work over here? This is how my team operates. This is the number of listings we normally have, and we allow our team agents to to hold open houses where they get leads. And on occasion, we allow agents like yourself from other brokerages or, again, solo agents inside of LPT to hold those open houses. It's a great way to meet new folks. It's a great way to attract people into your ecosystem and ultimately onto your team. It's that's one of the big benefits. And And the other big benefit is just the business generation it creates for your team members. I think it's a nice nice kind of, you know, mix up or change if you are primarily providing Internet leads. You know, different types of conversations happen face to face. Different types of conversations will happen inside of that open house, and I think it builds a a good well rounded business for folks. I think it it breaks it up a little bit. Like, I'm having new kinds of conversations. I'm maybe trying to get some listings now where I'm normally focused on buying, and I think a lot of that can prevent burnout. You know, one of the things we see happen at times inside of of teams and really agents across the board is is burnout is real. Like, we work really hard. We have to do a lot of work, and sometimes we don't make any money for it because deals fall apart and whatever. And so I think being conscious of how do we prevent burnout, how do we do cool things. This is where a lot of our teams have great culture, and they're hosting events and doing things. But I think opportunities for open houses, opportunities to do something different, opportunities to win in a different way with a different kind of business can help stop some of that burnout and help us stay more motivated and more focused by creating that new dynamic, that new challenge to tackle. Yeah. Definitely. And, you know, you can also, apply it to people who've got the skill set to do it. Like, I know a couple years ago, I had someone on my team who was not great on the phones, really hated that process. They were very uncomfortable. But you put them in at a open house, and they had, you know, face to face sales, and they crushed it. And so that be kinda became their thing. And so, again, you know, you're just creating different avenues, you know, for your team to be successful. But more importantly, if you're not utilizing it right now, you have a massive stream of revenue and business generation that you're not tapping into. And where we see where I see a lot of times is that people just get so busy focusing on one side of it, they completely neglect this other side because they're happy. Hey. We're we're busy enough. We're so busy. We can barely keep up with this one digital source that we're doing over here, but they're neglecting this whole other piece of the business. And so it's like you're gonna have to think a little bit differently to build some, you know, workflow around that other side of it, but it will continue to grow. And it's it's fantastic for for the teams to get to figure it out. Yeah. And, really, I mean, this is the equivalent of a retail office space in every neighborhood in America. Right. Like, anywhere you have a listing, when you hold that open house, you are turning it into your retail storefront for the day. That's right. Right? You have your agent on duty inside the house. You've got your signage out there. You're advertising the open house. You get to go around and touch the neighbors and knock on the door and put out the door hangers. It just really creates such an amazing opportunity, for agents and teams to to create that momentum. And and so we do. We see a lot of teams that are listing heavy, and they're not they're not maximizing those open house opportunities. They're not making sure that every weekend they're there. And and, look, during the summer, I think weekdays can make sense too, and there's Right. Certain retirement communities and neighborhoods where weekdays can make sense too, to get out there and create those opportunities. And, again, it's just it's about getting the community. And so, again, the challenge here, the the spring marathon challenge is for the team leaders to build this open house strategy into their team. Right? So one of the ways you're gonna get points here when we do the, when we do the the sheet here at the end is to have that team meeting where you where you have a team meeting and launch an open house strategy inside of your team. Right? If you already have one, do a refresher. If it's a new thing for you, launch it new. But to have a team meeting, pull the team members together. And if you're a team member on this call whose team leader isn't here, encourage them to do this. You know, let's put together a formal open house strategy. We're We're gonna have a meeting. We're gonna put them out on our Slack channel, our team Facebook group, whatever the team has for communication, our WhatsApp group. We're gonna post our open house opportunities. We're gonna find agents and allow agents to work together, in order to maximize those open house opportunities. And then two, if you have a recruiter on your team or if you're recruiting personally as the team leader to be purposeful about using those open house opportunities to reach out to agents and other brokerages like, hey. I noticed you recently sold a home in this neighborhood. Right? This is where Corded comes in. Right? So Corded is one of the softwares that we provide as a part of Team Growth Plus. You can look up individual agents. You can look up their sales. You can look up who's selling in a neighborhood. But one of the cool things to do is say, hey. I noticed you recently, you know, took a buyer and sold in this neighborhood. I have a listing there. Would you like to hold an open house and maybe get some more buyers to hold open that neighborhood? Right? It's a great way to cold outreach to an agent. Now Now the ultimate goal is, right, you're trying to recruit them onto your team, but the first conversation can be very warm and, hey. I have a I have a a listing in this neighborhood. All of my team members are busy this weekend, so we have an available open house opportunity. I saw that you recently brought a buyer to a home nearby, so you're familiar with the neighborhood. You're familiar with the area. I'd like you, if if you're interested, to come hold an open house in my listing. And that's a great way for a team leader to have a an initial conversation with someone they're trying to attract to their team. Yep. Great great point. Alright. So we are about, halfway through. I wanna switch over to the cash offer side of it so we have some time in the end to go through, the scoring sheet here. So if you're cool with it, Arliss, you have any final thoughts on kind of this open house piece? I know you've still got a couple of pieces there. I didn't know if you wanna break it all down, if if you wanna start Yeah. No. Yeah. So we're gonna be doing the the deep dive into the box on the on our general agent, you know, open house class, which will be next weekend. Today is really about these strategies for team leaders. Okay. Let take a look at my score sheet. I think we've covered pretty much everything. So we talked about, you know, launching the the open house strategy formally inside of the team. I think I think having a training with your agents, you know, so, again, I encourage you to take the one I'm gonna put on next week, but then having regular trainings inside the team around those open house strategies, setting the team standards for the open house. Like, hey. When when our team has an open house, this is what we do. We're gonna put out balloons. We're gonna we're gonna do the power pack. We're gonna door knock the neighborhood, setting those standards inside of your team and having it documented. Yep. So every agent inside the team knows, hey. When we hold an open house on this team, these are the the practices. This is the checklist that we follow. And then, again, we talked about that creating the list of available to host open houses to try to attract new team members. When when your team agents aren't available and there's those those empty unspoken for open house opportunities, make sure we're using those as team recruiting opportunities, and that that moves us on to cash offer. Yeah. Let's do it. Alright. Alright. So cash offer. So this is this is, again, this is part of, Team Growth Plus and LPT Plus. So, this is a product that, is, again, available as part of our technology package. We have a cash offer platform we've partnered with called Zudilio. And while Zudilio may not always be the ultimate best cash buyer for your product or for that home, they have one of the best technology platforms for gathering and managing the offer process. And then we know that as long as agents have Xudillo, they can, in fact, issue a cash offer anywhere that we're licensed. Right? Xudillo will make a cash offer on pretty much any home within reason and the markets that we're we're in. So one of the things we're gonna be giving away and, actually, I think what I'll just do, Matt, is, when we do the drawing, if we draw a team leader, then we'll give them the the TeamGrowth Plus membership Okay. Window for free. I like that. And then if we pull a team member or a curious, we'll give them an LPT plus membership. Okay. Cool. That way, no matter who we draw, they get it for us. So that's how we're gonna solve for the dual prize. But the idea is that the door prizes today are for team leaders to be able to win, win a a free period of using LPT Team Growth Plus, which unlocks the power packs. And then also LPT Plus unlocks this cash offer power pack. And I know a lot of you are already members of both of those products, so we have that. And so, again, the the cash offer. So let's talk about why I think it's important that team leaders have a cash offer system. Right? I think if you are running a team in today's market, I would call this a piece of critical technology, and that's why we've built it into the team growth plus offering here at LPT Realty. For those of you that are curious, team growth plus starts at five hundred dollars a month for the team. Alright? And that gives the team leader access to corded, which is usually a thousand bucks a month by itself. It's included in that five hundred dollar team growth plus membership. You get Zudilio. The team version of Zudilio is, like, nine hundred dollars a month. Again, you're getting it for that five hundred dollars a month. Again, so we've really packed a lot of value in there for the Team Growth Plus membership, and then we do, masterminds, twice a month for Team Growth Plus. We do a lot of things around growth and recruiting and agent attraction, so I'm really great there. And then also LBT Plus obviously has access to the cash offer platform. But I really believe that in today's market, it's critical to have a cash offer. Right? Where uncertainty is is been the word of the day for the last couple of weeks. We're seeing a lot of uncertainty in the market. We're seeing a shift in market. Some markets are going from buyer to seller and vice versa. There's a lot of uncertainty around the country, and so there are a lot of potential sellers who are very intrigued by the cash offer messaging. Right? The cash offer call to action is one of the best that we see. And so this is our jumbo cash offer door hanger that comes in the cash offer prospecting power pack. Team growth plus, team members have access to this, and then LPT plus agents actually get two of these free a year as a part of their LPT plus membership, and they can purchase additional. And, again, it's about having access to that Zudilio platform to back the cash offers up. But we see a lot of great results from this. Being able to go out to the prospects and hit them with something new, the cash offer on your home is a powerful message. You see a lot of advertising with it. You know, some of the biggest teams in the country are anchored around guaranteed offers and cash offers. And so that's that's what we're providing here at LBT. And so as a team leader, when you join Team Growth Plus that you unlock the cash offer power pack so that now all of your team members have access to that cash offer, and you can manage the cash offers that the team the team leader version of Zedillo is really cool because it lets you manage the hierarchy. You give your team members sub accounts. You can see their offers and offer requests coming in. You can help them manage that process. But we do see it as a great way to start conversations. Now what we know is at the end of the day, very few houses are actually gonna sell to the cash offer. Right. It's not it is about providing the option. And if the consumer chooses to take it, it's absolutely there. But what we see for the most part is a great way to start a conversation. It's a great way to get in the living room. It's a great way to have a consumer reach out to you. They want the cash offer. Well, to give you the cash offer, I need to come meet with you. I need to come talk to you. I need to get this information from you that I can put into my portal. So it's a great way to start those conversations. And then we see is a lot of times, they end up just doing a traditional listing because they wanna maximize their income. They don't wanna pay the extra fees for the cash offer or the reduced price for the cash offer. Right? But we know it's a great way to start the conversation. So as a team leader, as a part of your team value proposition, you wanna make sure that you're giving your agents access to the widest breadth of tools possible. And I think the cash offer is a very important part of that offering. So it's important to help your existing agents have more conversations, find more success. And then it's also a great recruiting tool because when you're attracting agents onto your team, having access to this cash offer program is a great value add and a great reason for agents to join your team in today's market. That's right. And I actually sent you a message earlier on. I don't know if Barry Blake is on here. I did get your message, Barry. I sent it to you, Rp. I didn't know if you got a chance to see it. Okay. So I'm gonna have, Dave. I sent a message to, to our chat if you could get that ready to load up. But, anyways, he, someone responded to him via email. And, basically, I'm gonna see if Dave can pull it up here. Oh, you did? Okay. Cool. But so what it will be yeah. That's it, Dave. If you could pull it up, he's he he, scratch out all the the sensitive information there. But it's essentially someone responding to the cash offer basically saying, hey. I saw your postcard. I saw it, and I, you know, I wanna I wanna sell my house. They're interested in it. Now do they pick this option? We're not quite sure. But to your point, Robert, it gets the ball rolling in that direction. Right? Now they have the option. Hey. I would be willing to take this maybe less than what it would sell for on the open market because of the time frame or the conveniences of, you know, selling it right now, or I would like to see what it would be like on open market, which likely drives a higher price. You know? They have the option, but you are the person they're discussing that option with, and that's the that's the power of it. That's the blessing of it. Absolutely. The other thing I'll say is while Zudilio and the cash offer power packer again are great to start those conversations, if you actually get into someone who really seems like they're gonna go the cash offer route, I would recommend reaching out to a few different platforms. At that point, put it through Offerpad, you know, put it through Opendoor, EasyStreet. There's a lot of different companies out there. Shop. Shop. You know? Again, shop it around. Right? Just like you would multiple offer situation for your client on a traditional sale, try to get them multiple offers as well. Again, the Zudilio platform is about fulfilling the marketing commitment to give the cash offer, not necessarily the best place to execute the final cash offer. But, again, if you're if you're having to meet with twenty people and nineteen of them are gonna not go with the cash offer, unless let's not get you in the weeds until we do have that client who is very much interested in taking advantage of the cash offer. And then, yeah, shop it around. Don't just rely on on a single provider. There's lots of companies out there. We like Zudilio because of the platform, the technology, the ability to keep all of those offers that probably aren't gonna be accepted organized and to drive them through that landing page and that website. And then we know as with confidence that we can send our agents out with these cash offer messages if they have access to Zudilio because Zudilio will make the cash offer. Right? What we don't want is someone going out and putting out cash offer door hangers, and they don't have a cash offer to give. Right? Like, that doesn't reflect very well on LPT. Yeah. But, again, make sure you have that that good arsenal. And so, again, this is this is available as part of either Team Growth Plus. So if the team leader is a member of Team Growth Plus, the entire team has access, or solo agents can join LPT Plus. And then Christina and the team do a lot of great training, around the cash offers. It's really a cornerstone of LPT plus, and I think we're seeing it become more and more a cornerstone of team growth plus. Like, the strategies you can execute on once you unlock that cash offer platform to the relationship with Zedillo really does create a lot of great opportunities, and we're seeing agents win with it at a high level. Yep. I love it, man. I love it. Okay. So just to kinda recap some of the things that you just said and talked about, the cash offer is a great way to start the conversation whether they pick it or not. And if they do pick it, then do the additional work. Hey. Since you're interested in this, let me get you a couple different offers, and let's figure out where we can maximize, you know, this this particular offering for you. But in the event that you don't wanna do that and we wanna move on, obviously, to putting your house on the market, you are still the person they're discussing it with. And so from a team perspective, giving you arming your agents with that is gonna continue to and you said something the other day. You said, hey. If you're not if you don't have a cash offer what what how did you how did you phrase it exactly? I don't wanna I don't wanna misquote you. You basically said you were gonna go out of business. Yes. Yeah. That I was I was being a little funny, but I basically said that, that if you if you don't have access to a cash offer, you're gonna go out of business. I was being hyperbolic. I think that's exactly how I said it. Right. I got a good chuckle out of the the couple of agents that I was hanging out with when I and they basically said, we're gonna get a cash offer then because we don't wanna go get we don't wanna go out of business. But, yes, I I believe that is a critical component of anyone's real estate business. And that look. That's why we fought so hard to get to get Zudilio into That's right. Both TeamGrowth Plus and LPT Plus at at really affordable pricing because it is something I believe that our agents need access to in order to be able to communicate and offer options and choice. Remember, I'm the choice guy. I'm all about agent choice. I believe you should be about consumer choice in your business and having the cash offer as one of your, the pieces of your offering, one of the different tools you have for your consumers allows you to provide them more choices. And and the nice thing is, you know, psychologically, when you move from trying to sell someone a single product to counseling them on multiple choices, you move into a role of adviser. Right? So so if you go on a listing appointment and the the consumer feels like the only way you make money is if I list my home, there's a little bit different relationship because they feel like you're trying to sell them on that. You always gotta correct. Right? We're now for, like, well, hey. We can help you sell we can help you sell your home this way through a cash offer. We can help you sell your home through traditional listing. When you're moving into that multiple choice, you're becoming more of a counselor and adviser, and it can really change that relationship, and it will lead to more success. Yeah. Absolutely. And, again, a lot of, what we know people find valuable from a real estate professional is the ability to create solutions. And so, again, if you're just going there, your only solution is, hey. Put on the market, and, you know, that's my offering. Again, to your point, it's gonna be very weighted that you want them to do that one specific thing. But if you've got the ability to say, hey. We've got multiple paths to help you be, you know, successful depending on what you would like to do, here's what they are. Again, you're advising, and then now the obvious choice is is you. It's not yes or no. I'm gonna hire you anymore. It's yes. I'm gonna pick one of these pass through you. That's it. Absolutely right. Alright. So we've got some some homework assignments here for our team leaders around the cash offer as well. And then, Matthew, do we have this on a slide? The we do. I yeah. Davey, if we can maybe throw up the, the scoring sheet that we're gonna be releasing here, and then, Tracy, we're gonna need to get the scoring sheet into the chat. So, again, team leaders, you can participate in this, scoring sheet, a way to pick up points for some of our team leader prizes that we're gonna be giving away as a part of the marathon here. I already talked about the first, couple on here, there about the open houses. We get down to number four, you know, hosting a team meeting about cash offers, educating your team agents, posting a photo on social media, talking about, hey. Rolling out a new cash offer, program here at Paramount Home Group or rolling out a new cash offer program here, you know, at my team and putting that on social media, that's worth two hundred points. Marketing cash offer training to outside agents is a way to attract and build your team. Like, hey. If you don't have access to a cash offer in your business, joining my team is a way to unlock that, in your business. Creating a competition for your team around open houses and creating a competition for your team around cash offer requests and and submissions. So, getting out there and saying, hey. Whatever agent on the team, holds the most open houses, whatever offer on the, whatever member on the team can get the most cash offer submissions, we're gonna give you a gift card to a local restaurant. We're gonna give a gift card to Starbucks. Again, this is something we want you to do within your team. Alright? And then, down to the second section there, taking massive action for every cash offer request you receive across the team. That's five points. For every open house held by a team member, that's five points. And then any any open house held by an outside agent, five points as well. And then if you have success with this and share your story back with us, if you implement these strategies across your team and you see success, we want you to record that for points as well. We're giving everyone, three weeks to complete all of these challenges. So we'll put out the official date. We'll get that in connect. But, basically, we're running three full weeks. The two full weeks of the marathon, one more week after that, and then the scoring sheets will be due the following Monday. And then we'll probably take a week to tally up all the results and then announce all of our winners on the following motivation Monday. There are door prizes just for being on today's class. We're gonna announce the winners there at eleven AM tomorrow, on our our first class of the day. And anyone who is a team member or a solo agent will be eligible if they're drawn to get that that LPT plus membership. And then if a team leader's name is drawn, they're gonna get the Team Growth plus, membership. And if you would like to learn more about, Team Growth plus, if you're an aspiring team leader or current team leader, you can reach out to Tracy, and, she can share details here. We've really put together what I would call the kind of best of critical technology for team leaders and for teams to have success. We've bundled that up. We've made it as affordable as possible just like we did with LPT plus. And, we're backing that up with masterminds and community, and it really has been fun to get that LPT growth plus community going here over the last couple of months. Okay. Alright. Well, we are just about at time. So, real quick recap. Open house strategy, if you're not utilizing it inside of your business currently, if you've got a stream of of third party leads that are coming in and you guys are doing fantastic with that, just think about how much money and how much business and how much solutions you're leaving on the table there. If you think about how much it costs for you to get a successful listing, really, because it's not like the first lead just turned into like, think about the real cost to it. Yeah. Well, then think about how many additional efforts you can put inside of there and how much additional business you get from the first. Right? So if I'm cost me two thousand dollars to get one actual listing and I do an open house and that results in a conversation that results into additional listing, think about the cost differences there and how that continues to grow. And then kind of this additional piece with the cash offer having additional solutions moving from a hire me to a consultant and pick a path through me. I think that's that's really impactful. So final words for you. Yeah. I know. Absolutely. We're excited. The marathon's off to a great start. We had a great eleven AM this morning, which is, again, for all agents. Now we're on our team track here at three. Tomorrow morning, additional great lineup. We hope to see everybody at the eleven AM. And then, at three o'clock tomorrow, we've got another team session. We do have our four o'clock coming up today, which is, a great class. Shana Moats and Lisa Spencer are gonna be teaching a class on time to team, which is kind of a multifaceted topic around, is it time to join a team? Is it time to start a team? Is it time to become a team leader? And so if you wanna stick around for that, that's gonna be kicking off in about fifteen minutes here. You can find the link for that in Connect two point o. Also emailed out this morning, on the daily updates. But, yeah, I'm excited, man. We're off to a great start here on the marathon. A lot of excitement, a lot of activity. I've already seen a lot of social media posts and agents taking action from our eleven AM call this morning. I know we're gonna have team leaders now taking action from today's call, and then we're gonna get up tomorrow. We're gonna do it all over again, and we're gonna do it for the next nine business days, right, business days together, and we're gonna create massive action together and win. And you're going to see an improvement in your business. You will. LPT is gonna see further improvement as a brokerage because all of our agents are gonna see individual improvements in their business, and that's what this Spring Ascend marathon is all about. Love it. Love it. Awesome. Alright. Make it great days, and we'll see you at four o'clock. Ain't no valley low, ain't no river wide enough, baby. If you need me, call me no matter where you are, no matter how far.